This role is for individuals who want to build a long-term career in content, copywriting, and marketing. You will learn how writing drives visibility, engagement, and conversionsnot just produce text. This role suits candidates who are curious, adaptable, and committed to continuous improvement.
AboutMaSs
MaSsis built on one core belief:marketing should directly support sales and business growth.We do not create content for noise, vanity metrics, or deadlines sake.We create content that improvesvisibility, discoverability, influence, and conversion.Our work environment rewards people who think, learn, improve, and execute with intention. We valueattitude over skill, because skill can be trained but curiosity, ownership, and drive cannot.
If you joinMaSs, you are not joining a content team; you are joining aperformance enginewhere writing is part of a larger strategy.
Who We Are Looking For (Read Carefully)
- You want to understand audiences, psychology, marketing, and business not just write sentences.
- You complete tasks on time, improve every piece, and look for how your work contributes to client outcomes.
- You do not blindly follow a brief. You question, clarify, and aim to understand why the content is needed.
- You use feedback as a tool to improve rather than something to defend against.
- You want to build a long-term career, not a short-term job: If writing is just a task for you, this role will not fit.If writing is what you want to get great at, you will thrive here.
- Strong grasp of English reading, writing, comprehension, and context
- Typing speed of5060 WPMminimum (70+ preferred)
- Self-driven learning you learn by doing,observing,practising, not waiting to be taught
What You Will Do
Content Creation
- Blogs and articles
- Website copy (services, homepages, landing pages)
- Social media posts (LinkedIn, Instagram, Facebook)
- Email newsletters and drip campaigns
- Ad copy (Meta, Google, short-form scripts)
- Hooks, headlines, captions, CTAs, taglines
- Short-form video scripts and structured storylines
Content Improvement & Editing
- Rewrite content to improve clarity, tone, structure, and engagement
- Convert keyword-heavy drafts into meaningful, audience-first content
- Edit content for flow, readability, and purpose
Tools & Efficiency
- Use AI tools for structure and ideation
- Use writing and SEO tools (Grammarly, Hemingway,SurferSEO)
- Improve writing speed and thought process over time
Cross-Channel Voice Consistency
- Maintain uniform brand voice across websites, ads, blogs, and social media
- Adapt tone instantly based on platform and audience
What We Do NOT Want
- Writes only when inspired
- Sees writing as a task, not a skill
- Wants comfort, repetition
- Is defensive about feedback
- Cannot adjust tone, structure, or style across channels
- Wants a standard 95 job with minimal thinking
Who Will Succeed Here
- Learns fast
- Thinks deeply
- Questions assumptions
- Works with discipline
- Is genuinely curious about the world
- Wants a meaningful career, not a job
- Takes responsibility for outcomes, not just output
This role is designed for individuals who want to become high-quality writers with strategic thinking. If you want to learn deeply, think sharply, and produce content that creates measurable outcomes, you will excel here.
