Content & Copywriting Intern

About the Company

Moving Tech (Namma Yatri) is an open-mobility infrastructure company—serving as the backbone for digital mobility ecosystems. Built on the Beckn Protocol and integrated with the ONDC network, the platform empowers communities, cooperatives, and governments to launch their own mobility applications with a zero-commission model for drivers and utility-based pricing for riders. The company operates a growing suite of mobility apps including Namma Yatri, Yatri Sathi, Odisha Yatri, Kerala Savaari, Chennai One, and Bharat Taxi. These platforms are designed to create a people-first mobility ecosystem by enabling collaboration across Samaaj, Sarkaar,and Bazaar. With 15Cr+ transactions, 8 lakh+ drivers, and 2Cr+ users across 25+ cities, Moving Tech is driving large-scale impact in accessible mobility. Backed by Blume Ventures, Antler, and Google.

About the Role

We are looking for a creative, detail-oriented Content & Copywriting Intern to join our Marketing team at Yatri Sathi. You will work at the intersection of brand storytelling, campaign execution, and cross-functional collaboration — helping shape how Nammayatri speaks to its riders, drivers, and the world.

Key Responsibilities

• Push Notifications & Scheduling: Write compelling push notifications (PNs) and manage content calendars to ensure timely, on-brand communication across all user touchpoints.

• Stakeholder Coordination & Campaign Execution: Work closely with internal teams and external agency partners to plan, brief, and execute integrated marketing campaigns end-to-end.

• BTL Activity Copy: Craft sharp, contextual copy for below-the-line activities including on-ground events, flyers, banners, and hyperlocal activations across cities.

• Design Team Coordination: Collaborate with the Design team by writing clear, structured creative briefs and copy decks that translate business growth objectives into actionable design requirements.

• Social Media Scripts & Ideation: Ideate and write engaging scripts, hooks, and content formats for social media — reels, shorts, carousels, and more — that resonate with our rider and driver communities.

• Business Communication Planning: Partner with the Business team to understand new product launches and initiatives, and own end-to-end communication planning and execution for these rollouts.

What We're Looking For

• Strong written communication skills in English; proficiency in Hindi or Kannada is a plus.

• Genuine curiosity about social media trends, content formats, and brand storytelling.

• Ability to manage multiple projects simultaneously and consistently meet deadlines.

• Basic understanding of marketing communications, campaign structure, and audience targeting.

• Collaborative mindset — comfortable working across teams and iterating based on feedback.

• A portfolio or writing samples are preferred (blogs, social posts, ad copies, or campaigns).

Good to Have

• Prior internship experience in marketing, content writing, or advertising.

• Familiarity with tools like Notion, Figma, or social media scheduling platforms.

• Experience writing for mobility, tech, or consumer-facing applications.

• Scriptwriting or short-form video content creation experience.

Internship Details

Duration : 6 months

Mode : In-office

Eligibility : Final-year students or recent graduates in Mass Comm, English, Journalism, or related fields

Location : Kolkata