POSITION DESCRIPTION
The Social Media Community Management Coordinator role will aim at building and nurturing an active community, moderating discussions, managing support requests and organizing online activities on social media channels.
OBJECTIVE OF THE POSITION
To build and nurture an active community of members on social media channels (including but not limited to Facebook, Instagram, X, LinkedIn and Youtube) by encouraging and facilitating conversations, helping with support issues, ensuring that the audience is receiving timely communication about member and non-member offers and upcoming events. Timely execution and coordination of our weekly email newsletter that highlights exclusive member offers, brand updates, and curated content to keep our global community informed and inspired.
RESPONSIBILITIES
- Coordinate, schedule, and review the weekly Karma Community Member Comms newsletter to ensure timely and accurate distribution each week.
- Coordination with multiple key stakeholders and be fully accountable from content ideas, content production coordination, design and final mailout delivery of weekly Karma Community.
- Encourage and facilitate meaningful interactions among community members. This may include responding to comments and starting discussions on our social media channels.
- Act as a liaison between the brand and the community. Keep members / guests informed about updates, changes, and important information.
- Organize community activities such as competitions and giveaways to engage with the audience at multiple age levels.
- Moderate discussions and be prepared to handle any issues or crises that may arise within the community, responding promptly and effectively to maintain a positive reputation.
- Manage support requests that come in via social media channels (including but not limited to DMs and comments)
- Create, schedule and post content on social media (including Instagram, Facebook, LinkedIn and Youtube)
- Work closely with the teams responsible for design and digital marketing.
- Serve as the community's voice to assist in planning social media marketing activities
- Monitoring and tracking KPIs and creating weekly and monthly reports. Quality assurance of community management tone and voice with ORM team.
- Leverage AI tools to improve efficiency in community management tasks, including drafting responses, analyzing audience sentiment, identifying trends, and optimizing engagement strategies and reporting.
ABILITIES NEEDED
- Min 2 year's experience in social media/community management roles
- Experience in working with social media tools like Sprout Social is a plus!
- Working knowledge of AI tools to support response drafting, sentiment analysis, research, and workflow efficiency and reporting.
- Excellent communication skills in English
- Familiar and skilled in working on social media platforms
- Ability to interact with a global community, moderate discussions and handle negative feedback and conflicts.
