We are seeking a
Digital Marketing Expert with strong expertise in
Programmatic Advertising (Demand or Supply side) OR
Search & Social Media Marketing. The ideal candidate will be responsible for driving performance campaigns, optimizing digital strategies, and ensuring effective communication across teams and stakeholders.
Key Responsibilities
- Manage and optimize programmatic campaigns across demand-side platforms (DSPs) or supply-side platforms (SSPs).
- Develop, execute, and monitor search engine marketing (SEM) and social media advertising strategies.
- Analyze campaign performance data to provide actionable insights and recommendations.
- Collaborate with cross-functional teams (creative, analytics, sales) to align marketing efforts with business goals.
- Stay updated on industry trends, tools, and best practices in programmatic, search, and social advertising.
- Ensure clear and effective communication with internal teams, clients, and external partners.
Qualifications
- Proven experience in programmatic advertising (demand or supply side), search marketing, or social media advertising.
- Strong understanding of ad tech platforms (DSPs, SSPs, Google Ads, Meta Ads Manager, etc.).
- Excellent analytical skills with proficiency in campaign reporting and optimization.
- Strong communication and interpersonal skills.
- Ability to work independently and in a team-oriented environment.
Preferred Skills
- Knowledge of audience targeting, retargeting, and attribution models.
- Familiarity with tools like Google Analytics, Tag Manager, and other tracking solutions.
- Experience managing budgets and delivering ROI-driven campaigns.
- Creative problem-solving mindset and adaptability in a fast-paced environment.
What We Offer
- Opportunity to work on diverse digital campaigns across industries.
- Collaborative and growth-oriented work culture.
- Competitive compensation and benefits.
- Continuous learning and professional development opportunities.
