1. Category Strategy & Planning
- Develop the annual operating plan for the Men's Wear category aligned with brand positioning for Gen Z consumers.
- Identify growth opportunities through trend analysis, competitive mapping, and consumer insights.
- Set category-wise sales, margin, sell-through, inventory, and OTB targets.
2. Trend & Consumer Insight Integration
- Track global and Indian fashion trends relevant to Gen Zstreetwear, oversized fits, co-ords, denim innovations, sustainable fabrics, etc.
- Conduct regular market visits, social listening, influencer trend mapping, and online brand benchmarking.
3. Assortment Planning & Range Building
- Create season-wise assortment plans by subcategory (tops, bottoms, denim, winterwear, essentials).
- Balance fashion-forward vs. core essentials based on demand forecast and Gen Z buying behavior.
- Ensure the right mix of newness, color stories, fits, silhouettes, and price ladders.
4. Product Development & Sourcing
- Collaborate with design, sourcing, and vendors to develop relevant Men's Wear collections.
- Ensure cost-efficient sourcing while maintaining quality and speed-to-market.
- Work with suppliers to introduce innovationfabric, wash techniques, graphics, trims, sustainability.
5. Inventory & Supply Chain Management
- Manage product lifecycle from introduction to markdown optimization.
- Monitor buy plans, and ensure healthy inventory turns.
- Partner with supply chain teams to drive availability and reduce stock-outs.
6. Pricing & Promotion Strategy
- Design competitive pricing architecture aligned to value retail format and Gen Z affordability expectations.
7. Business Performance Management
- Track real-time category performance across channels.
- Analyse sales trends, customer preferences, store-level feedback, and sell-through reports.
- Prepare periodic MIS reports and recommend actionable insights.
8. Collaboration & Cross-functional Coordination
- Work closely with VM to execute category stories in-store.
- Partner with Marketing for digital-first campaigns, influencer collaborations, and Gen Z-led content strategies.
- Align with Finance on budgets, margins, and cost controls.
Experience : 8 to 12 Years
Education : Minimum qualification PG / Graduation in Fashion Management, preferably from reputed fashion institute.
- Strong understanding of Gen Z fashion sensibilities and trend cycles
- Commercial planning, analytics, and forecasting
- Assortment planning and product lifecycle management
- Vendor and sourcing knowledge (domestic & international)
- Fast-fashion or value retail experience preferred
- Data-driven decision-making
- Excellent negotiation, communication, and cross-functional coordination
