We're looking for a
strategic and driven Category Manager to lead and scale high-impact categories at Masai. This is a unique opportunity to work at the crossroads of
marketing, sales, and education, shaping how flagship courses reach and enroll thousands of ambitious learners across India.
As a Category Manager, You'll
- Own and grow the category P&L, driving both scale and profitability.
- Partner with marketing and growth teams to design innovative go-to-market strategies.
- Build and lead a high-performing sales team from the ground up.
- Shape how Masai's courses are positioned, sold, and experienced in a competitive EdTech market.
Key Responsibilities- Category Strategy & Growth
- Define and execute the growth roadmap for your category.
- Track KPIs including revenue, enrollments, and learner outcomes.
- Identify and launch new course opportunities aligned to market demand.
- Go-to-Market & Sales Leadership
- Collaborate with marketing to craft impactful campaigns and positioning.
- Build, mentor, and scale a high-performing sales team.
- Design sales playbooks, outreach strategies, and conversion funnels to maximize enrollments.
- Stakeholder & Partner Collaboration
- Work closely with academic, product, and career services teams to ensure category success.
- Partner with colleges, universities, and industry bodies to expand reach.
- Learner Experience & Outcomes
- Ensure category sales efforts are aligned with Masai's mission of delivering learner-first outcomes.
- Use feedback loops and data to refine positioning, pricing, and delivery.
What We're Looking For
- 35 years of experience in Category Management, Sales Leadership, or Business Growth, preferably in EdTech, Consumer Tech, or fast-scaling industries.
- Proven ability to build and lead high-performing sales teams.
- Strong commercial acumen with hands-on experience in P&L ownership.
- Data-driven mindset with the ability to translate insights into strategies.
- Excellent communication, negotiation, and stakeholder management skills.
- A passion for education, impact, and scaling fast-growing initiatives.
Why Masai
- A chance to own and scale categories that impact thousands of careers.
- Work in a fast-growing, high-energy environment with room to lead and innovate.
- Competitive compensation with performance-linked incentives.
- Direct exposure to leadership and the opportunity to shape Masai's growth journey.
Skills: problem solving,stakeholder management,program management,p&l management,sales,strategy
