Job Location: HSR Layout, Bangalore (on-site)
Role: Category Manager
Key Responsibilities
Category Strategy & Planning
- Lead the development of annual, seasonal, and long-range category strategies aligned with business objectives and consumer insights.
- Identify assortment gaps, category expansion opportunities, and improvement areas through data, customer behaviour, and trend analysis.
- Continuously monitor competitive landscape, including assortment, pricing, launches, and market shifts to guide strategic decisions.
Product Lifecycle Management
- Drive end-to-end product lifecycle from concept, development, and pricing to launch and in-season management.
- Collaborate closely with Design, Sourcing, Production, and Quality teams to ensure timely product development and seamless execution.
- Own category pricing strategy, conduct periodic pricing reviews, and optimise for competitiveness and margins.
- Analyse sell-through, inventory, and product performance to implement in-season interventions and maximise category outcomes.
Data & Insights
- Own and track category-level KPIs including revenue, margin contribution, inventory health, sell-through and demand patterns.
- Conduct consumer research, analyse feedback, and translate insights into product direction and category improvements.
- Prepare post-launch evaluations, performance reviews, and actionable recommendations.
Cross-Functional Collaboration
- Partner with Marketing to build and execute impactful go-to-market plans aligned to category positioning and launch timelines.
- Work closely with Operations & Supply Chain to optimise demand planning, stock allocation, and replenishment cycles.
- Liaise with Finance on budgeting, forecasting, margin tracking, and evaluating the financial impact of category decisions.
Required Skills & Qualifications
- Bachelor's degree in Business, Fashion Management, Retail, or related fields;
- MBA from Tier-1 institutions (IIMs, ISB, XLRI or equivalent) preferred.
- 4+ years of experience in category management, merchandising, product strategy, strategy roles or a related role in fast-paced or consumer-facing environments.
- Strong analytical capability with high proficiency in Excel/Google Sheets; familiarity with data tools is an advantage
- Excellent communication, stakeholder management, and cross-functional coordination skills.
Key Traits
- Customer-obsessed with a strong bias for results.
- Insight-driven decision maker with strong commercial and business acumen.
- Detail-oriented, structured thinker with strong process discipline.
- High ownership mindset with the ability to manage end-to-end execution.
- Thrives in fast-paced, ambiguous environments with agility and problem-solving ability.
Blissclub is one of India's fastest-growing apparel brands, built with a singular mission: to build comfortable and functional apparel for India. We are reimagining the apparel space- not just designing products, but building a movement. What started as a community-first D2C brand has expanded into experience-led retail destinations where our Blissqueens don't just shop, they connect, discover, and belong.
Founded in 2020 by ISB alum Minu Margeret, Blissclub has raised Series A of $15 million in May 2022 led by Eight Roads Ventures and Elevation Capital followed by another round of Rs. 33 Crores in May 2025.
Featured on LinkedIn's Top Startups list in 2022 and 2025, we're one of India's fastest-growing D2C brands redefining comfortable apparel for India.
