About Firi
97% people read/watch reviews on social media before they buy beauty & personal care products. Yet 7/10 people buy with low confidence, and keep wondering if their products are working.
We exist to solve this. As Firi, we collect reviews on the internet from sources users already trust (Reddit and select Youtube channels) at scale. This means that we understand each product - who it works for and what it does - through thousands of reviews and full ingredient lists, instead of relying on one creator's opinion or marketing claims made by brands.
We use this intelligence to only stock the most repurchased beauty products in the world! And match them to users based on users past purchases, skin tones, skin types, age, gender, weather, skin conditions.. you get the gist.
About the role
This is a founding team role. As the Revenue owner, you'd be responsible for the P&L and shape the assortment, pricing and logistics operations end-to-end.
Roles & Responsibilities
- Own top-line revenue goals within the established investment budget
- Build and manage the promotions and incentives calendar, balancing acquisition investment against payback periods and contribution margin
- Optimise SKU productivity by working closely with Business Development and Demand teams, while keeping Session to Order conversion high
- Own SKU-level NPS and design inventory mix on the platform
- Closely monitor and maintain Operational excellence on Order fulfilment day-to-day through world-class management of the team on-ground
- Playbook new store launch and design stores for Operational excellence by design
- Analyze customer feedback through quantitative data analysis and live contact analysis. Develop and refine Product and Operations to maximise customers platform NPS
- Coordinate across Demand and Product to keep returning user NPS and retention above market benchmarks
Qualifications
- 4-8 years of professional work experience in a related field (startup, tech, operations) in a Category Manager-equivalent role, with bonus points for previous Retail and/or CPG experience
- Experience building and leading teams, including sales and/or frontline teams
- A track record of business growth and innovation
- A bias to execution, with the ability to get into the weeds of the day-to-day operations
- Strong analytical capabilities
- Strong communication skills (both written and verbal)
