Business Development Specialist

BASIK MARKETING

Business Development Manager

TEC Spartans • Campus & Youth Marketing • Bengaluru / Mumbai / Delhi (Hybrid)

Experience

Department

Type

3–5 years

Business Development

Full-Time + Incentives

THE ROLE

We're hiring two Business Development Managers to drive revenue growth for TEC Spartans — India's largest campus execution network spanning 1,000+ student ambassadors across 500+ colleges in 30 cities. You will own end-to-end client acquisition and revenue for brands targeting GenZ college students. This is a hunter role: you bring the pipeline, close the deals, and grow the accounts. If you've sold campus activations, college engagement programs, or youth marketing campaigns at an agency and have a fat rolodex of brand contacts — we want to talk.

WHAT YOU'LL OWN

•       New business development: identify, pitch, and close brand deals for campus activations, college programs, experiential events, and youth-targeted campaigns

•       Build and present campaign proposals, cost estimates, scope documents, and post-campaign reports to brand and agency decision-makers

•       Own revenue targets with a clear incentive structure tied to quarterly and annual performance

•       Develop category-specific go-to-market strategies for FMCG, Fintech, Mobile/Consumer Electronics, Automobile, QSR, and adjacent verticals

•       Manage key client relationships from first pitch through renewal — upsell, cross-sell, and expand wallet share

•       Collaborate with internal teams (Operations & Client Servicing) to build integrated, multi-touchpoint proposals

•       Track competitive landscape and proactively bring market intelligence to leadership

REQUIREMENTS

•       3–5 years in business development or sales at a marketing agency, experiential agency, media agency, or youth/campus marketing firm

•       Ability to structure and close campaigns typically ranging from ₹10L–₹50L+, with opportunities to expand these into multi-city or annual campus engagement programs.

•       Deep experience in at least 2–3 of these categories: FMCG, Fintech, Mobile Brands (smartphones/consumer electronics), Automobiles, QSRs, EdTech, or BFSI

•       Proven ability to build business proposals, campaign decks, cost sheets, and scope-of-work documents from scratch

•       Strong existing client connects — you must bring relationships with brand managers, CMOs, or agency leads at relevant companies

•       Must present 2–3 success case studies demonstrating campaign ROI, scale, and client retention during the interview process

•       Understanding of college student behaviour, campus culture, and GenZ engagement strategies

•       Excellent communication: you can walk into a boardroom, present confidently, and negotiate terms without handholding

NICE TO HAVE

•       Esports or gaming brand sales experience

•       Influencer marketing campaign sales

•       Prior work at agencies like Dentsu, GroupM, Madison, Wunderman Thompson, or similar

•       P&L ownership in a previous role

WHAT SUCCESS LOOKS LIKE IN THIS ROLE

•       Build and maintain a strong pipeline of brands targeting Gen Z audiences across FMCG, BFSI, lifestyle, automobile and consumer technology categories.

•       Close high-value campus and youth marketing campaigns by leveraging TEC Spartans ambassador network, gaming ecosystem and activation capabilities.

•       Establish repeatable campus engagement formats that can be scaled across multiple colleges and cities.

•       Convert initial campaigns into long-term client relationships through renewals, upsells and cross-category opportunities.

COMPENSATION

Competitive fixed salary + aggressive incentive structure. Incentives are tied to quarterly revenue targets with graduated multipliers — the harder you sell, the more you earn.

WHY JOIN US

India's largest campus execution network (500+ colleges, 30 cities) • Proven client roster: Dell, Intel, Garena, Riot Games, Acer • Integrated youth marketing ecosystem: esports, influencers, on-ground • Direct access to Indian college students • Founder-led, lean, fast-moving team • Build the BD playbook from the ground up for new categories

APPLY NOW

Send your resume to [Confidential Information]

Email subject line: Business Development Manager – Job Application – [Your Name]

Attach your resume along with 2–3 case study summaries (1-pager each) of campaigns you've sold and delivered.