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At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
Function Description:
Launched in 2012, Amex Offers is a digital advertising platform that connects Merchants and brands with the tens of millions of American Express Card Members across the globe. The Amex Offers team develops strategic marketing partnerships that deliver unique differentiated value for Merchants and Advertisers to reach these high-spending Card Members in the digital channels where they engage with American Express, delivering deep insights and maximizing results. Through this complete marketing solution, we can help advertisers get laser-focused on who our mutual customers are, what they want, and how we can meet their needs.
Amex Offers team is seeking an Analyst to drive extraordinary strategic and performance insights on Amex Offers. The role will focus on driving forth the Amex Offers charter via state-of-the-art intelligence at the merchant as well as campaign level. This is a high-impact, strategic role at the intersection of business and media analytics, with opportunities to influence marketing decisions, product development and executive decision-making. This role is responsible for end-to-end execution of the project engagement from problem definition, data analysis/interpretation to develop the storyline with the insights/recommendations. Ideal candidates will have an analytics or data science background, experience directly working with advertising or transaction data.
Responsibilities:
Drive end-to-end strategy analytics for Global card-linked offer (AmEx Offers) campaigns
Drive consultative & strategic analytical projects focused on large merchants, industry & Amex offers based strategies
Design semi scaled products to prioritize merchants, support forecasting and drive targeting strategies
Partner with AODM product teams to help provide recommendations at scale
Work closely with Business Development, Customer to provide impactful insights ensuring smooth pitch as well as onboarding process
Critical Factors to Success
Business Outcomes:
Translate unstructured requests into analytical strategies and convert the available information into actionable insights
Ability to manage multiple requests with a quick turn-around
Envision the bigger problem that the partners are looking at and structure possible what if scenarios
Provide multiple solutions based on timeline and data availability
Leadership Outcomes:
Put enterprise thinking first, connect the role's agenda to enterprise priorities and balance the needs of customers, partners, colleagues & shareholders.
Lead with an external perspective, challenge status quo and bring continuous innovation to our existing offerings
Demonstrate learning agility, make decisions quickly and with the highest level of integrity
Lead with a digital mindset and deliver the world's best customer experiences every day
Past Experience:
1-3 years of relevant experience in analytics domain
Preferred: Experience in the merchant/ commercial business
Academic Background:
Bachelor's in Statistics/Mathematics/Economics/ Engineering with relevant experience
Preferred: Post Graduation in Management /Statistics/Mathematics/ Economics/Engineering
Functional Skills/Capabilities:
Analytics & Insights & Targeting
Technical Skills/Capabilities:
R, Python, SAS, SQL, Hive, PySpark
Advanced Statistical Techniques
Advanced Excel
Enterprise Leadership Behaviors
Set The Agenda: Define What Winning Looks Like, Put Enterprise Thinking First, Lead with an External Perspective
Bring Others With You: Build the Best Team, Seek & Provide Coaching Feedback, Make Collaboration Essential
Do It The Right Way: Communicate Frequently, Candidly & Clearly, Make Decisions Quickly & Effectively, Live the Blue Box Value
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
Job ID: 137578017
