Brand Media & Activations ( Off-Premise )

Key Responsibilities

Commercial Growth (30%)

Revenue Generation

●​ Proactively build a sales pipeline to pitch OOH/DOOH inventory and BTL activation

spaces to national brands, media agencies, and creative firms.

Client Management

●​ Lead high-stakes negotiations with Marketing Heads and Media Buying teams to secure

campaign placements across major transit and retail hubs.

Market Expansion

●​ Identify and capitalize on new opportunities in high-traffic locations (airports, malls, metro

stations, etc.) to expand our footprint.

Operational Execution (70%)

Full-Cycle Project Management

●​ Lead projects from initial site feasibility and procurement to final installation and

performance auditing.Vendor Ecosystem Management

●​ Manage a diverse network of specialized vendors, including fabricators, installation

crews, digital technology support teams, and location partners, to ensure 100%

campaign uptime.

On-Ground Troubleshooting

●​ Act as the primary point of escalation for operational challenges, ensuring all activations

are delivered flawlessly regardless of complexity.

Quality Assurance

●​ Conduct regular site visits and digital audits to ensure brand creatives and technical

displays meet contractual specifications and premium quality standards.

Candidate Profile

Experience

●​ 1–3 years of high-impact experience in media sales, brand activations, or OOH/DOOH

operations.

Sector Expertise

●​ Strong understanding of the OOH/DOOH ecosystem, particularly across airports, malls,

and transit advertising environments.

Commercial Acumen

●​ Demonstrated track record of achieving revenue targets and managing end-to-end sales

cycles with brands and media agencies.

Operational Excellence

●​ Hands-on experience managing external vendors, logistics, and site-level compliance in

high-security or high-traffic environments.

Communication Skills

●​ Excellent verbal and written communication skills with the ability to present to corporate

brand teams and effectively coordinate with on-ground vendor partners.