Brand Manager

About the Company:

Sellability is a real estate consulting firm that brings clarity, structure, and predictability to project outcomes. We partner with developers to drive sustained absorption, sharper positioning, and measurable cash flows through a unified approach to strategy, marketing, and sales.

About the Role:

We are looking for a creative and execution-driven Assistant Brand Manager – Marketing with prior experience in the real estate industry to support brand building, campaign execution, digital marketing initiatives, and market positioning efforts.

Responsibilities:

Brand Management & Marketing Execution

• Support the planning and execution of brand campaigns, marketing initiatives, and promotional activities across digital and offline platforms.
• Ensure consistency in brand communication, positioning, and visual identity across all marketing channels.

Digital Marketing & Lead Generation

• Assist in executing digital marketing campaigns across social media, Google, Meta, and other performance marketing platforms.
• Coordinate with sales and business development teams to align marketing efforts with lead generation objectives.

Real Estate Project Marketing

• Support launch campaigns, project branding, site branding, and promotional strategies for real estate projects.
• Develop marketing collateral including presentations, brochures, emailers, advertisements, and promotional content.
• Coordinate project shoots, branding activities, events, and activation campaigns.

Market Research & Competitive Analysis

• Conduct competitor analysis, market research, and customer trend studies to identify opportunities for brand growth and positioning.
• Track industry trends, consumer behavior, and marketing innovations within the real estate sector.

Vendor & Stakeholder Coordination

• Coordinate with agencies, designers, media vendors, production partners, and digital marketing teams for timely campaign execution.
• Ensure adherence to timelines, quality standards, and branding guidelines.

Reporting & Performance Tracking

• Prepare campaign reports, marketing dashboards, and performance analysis reports.
• Track marketing KPIs, lead quality, engagement metrics, and campaign effectiveness.

Qualifications:

• 6–9 years of experience in Brand Management, Marketing, or Digital Marketing within the real estate industry.
• Strong expertise in real estate project marketing, campaign management, and brand positioning.
• Experience in digital marketing, performance campaigns, and lead generation strategies.
• Strong communication, presentation, stakeholder management, and creative thinking skills.
• Proficiency in Excel, PowerPoint, CRM platforms, and marketing analytics tools.

Required Skills:

• Strong analytical mindset.
• Excellent communication skills.
• Proficiency in Excel and PowerPoint.
• Real Estate background.

Pay range and compensation package:

Competitive salary based on experience.

Equal Opportunity Statement:

We are committed to diversity and inclusivity in our hiring practices and encourage applications from all qualified individuals.