Ad Sales Manager (B2C, Brand Partnership)

Key Responsibilities

• Identify, evaluate, and onboard new advertising partners, agencies, and strategic collaborators to expand the ads monetization ecosystem.
• Drive revenue growth by developing and executing partnership strategies with advertisers, networks, and platform partners.
• Build and maintain strong relationships with agencies, brands, and advertising partners to maximize monetization opportunities.
• Work closely with product, sales, and marketing teams to align monetization strategies with business objectives.
• Negotiate commercial agreements, pricing models, and partnership terms to ensure mutually beneficial outcomes.
• Monitor market trends, competitive landscape, and emerging opportunities in digital advertising and ad-tech.
• Track performance of partnerships and campaigns, ensuring revenue targets and KPIs are achieved.
• Develop business cases, presentations, and reports for leadership on growth opportunities and partnership performance.

Required Qualifications

• Bachelor's degree in Business, Marketing, Economics, or a related field.
• 3–6 years of experience in Business Development, Partnerships, or Sales, preferably within digital advertising, ad-tech, media, or online platforms.
• Proven track record of driving partnerships and generating revenue growth.
• Strong negotiation, stakeholder management, and relationship-building skills.
• Ability to analyse market trends and identify new monetization opportunities.
• Excellent communication, presentation, and problem-solving abilities.

Preferred Experience

• Experience working with advertising platforms, programmatic advertising, ad networks, or media agencies.
• Understanding of ads monetization models (CPC, CPM, CPA, Direct deals).
• Experience collaborating with cross-functional teams including product, marketing, and analytics.

Key Skills

• Business Development & Partnerships
• Revenue Growth & Monetization Strategy
• Negotiation & Deal Structuring
• Stakeholder Management
• Market Research & Opportunity Identification
• Strategic Thinking & Execution