Brand Manager / Operator Calling June & Mae
Location: Gurgaon
Experience: 612+ years
Preferred Background: Senior roles at Myntra, Ajio Luxe, Nykaa Fashion, or fast-growing D2C/retail brands in India
Role OverviewWe are looking for a dynamic Brand Manager / Operator to drive the next stage of growth for Calling June, and to launch and establish Mae in the Indian retail market. This is a high-ownership role that blends brand building, commercial scaling, performance marketing, retail understanding, and team leadership.
The ideal candidate has strong experience in India's fashion/retail ecosystem, understands how to grow a premium brand, and has the drive to build teams and processes from the ground up.
Key Responsibilities
1. Brand Growth & Commercial Ownership- Own top-line revenue for Calling June and Mae across all channels.
- Build clear growth plans aligned to collection calendars, seasonal demand, and category priorities.
- Work closely with founders on pricing, merchandising, and retail expansion strategy.
2. Marketing & Agency Management (Phase 1)- Manage relationships with current performance, creative, and influencer agencies.
- Evaluate agency output and drive them toward measurable ROI.
- Oversee campaign planning across Meta, Google, influencer partnerships, WhatsApp, and email.
3. Build In-House Capability (Phase 2)- Over time, hire and nurture an internal team across performance marketing, content, and community.
- Set up internal processes for campaign briefing, content creation, analytics, and brand storytelling.
- Establish a strong brand voice and creative direction across platforms.
4. Retail & E-Commerce Expertise- Leverage deep understanding of apparel retail in Indiaconsumer behavior, assortment strategy, price ladders, and channel dynamics.
- Support expansion into retail (pop-ups, own stores, key account partnerships).
- Work with marketplace partners if required for scale.
5. Data, Insights & Decision Making- Build dashboards and reporting frameworks for CAC, ROAS, sell-through, retention, and new vs returning customers.
- Use data to guide creative testing, product strategy, and marketing budgets.
6. Leadership & Talent Development- Hire, mentor, and retain a high-performance team across brand, content, and performance.
- Establish a culture of accountability, speed, and creativity.
- Ensure teams operate in alignment with brand values and business objectives.
Preferred Candidate Profile- Experience at Myntra, Ajio Luxe, Tata Cliq Luxury, Nykaa Fashion, Reliance Brands, or high-growth D2C fashion brands.
- Strong understanding of Indian retail + online fashion landscape.
- Demonstrated experience scaling a brand through digital + retail channels.
- Hands-on operator with analytical depth and excellent storytelling ability.
- Proven capability to build and lead a team from scratch.
- Strong commercial mindset and bias for action.
- Passion for fashion, branding, and consumer experience.
Why This Role Is High Impact- Calling June is entering its hyper-growth phase.
- Mae is a new brand with significant potential and backing.
- You will be the person who shapes how these brands grow in India commercially, creatively, and organisationally.
- Rare opportunity to own multiple brands, build a team, and influence strategy end-to-end.