Brand Manager

Manager- Brand Marketing

Are you motivated to make a difference in the international education sector Are you determined to deliver optimal results

Are You a Social Media Savvy

We're looking for a Brand Manager - MSM Unify to be part of our MSM Family. This is a highly influential role within the company that requires you to spearhead campaigns and initiatives to promote the business in India. The Role The Brand Manager - MSM Unify will be responsible for developing and executing strategies to build and enhance the company's brand and reputation. This person will work closely with VP-Brand & Marketing to develop and implement initiatives that increase brand awareness, drive engagement that ultimately drive sales.

What You'll Do:

Develop and execute a comprehensive brand strategy that supports the company's overall marketing goals and objectives.

Manage the company's brand identity, ensuring consistent and appropriate use of the brand across all communication and marketing materials.

Collaborate with cross-functional teams to develop and execute brand initiatives that drive awareness and engagement with key audiences.

Conduct market research to gather insights on consumer attitudes and preferences, and use these insights to inform brand positioning and messaging.

Oversee the development and execution of marketing campaigns, ensuring that all materials align with the company's brand and messaging.

Manage vendor relationships for brand-related projects and initiatives.

Analyse and report on the effectiveness of brand initiatives, and make recommendations for continuous improvement.

Stay current with industry trends and best practices, and make recommendations for new brand initiatives and strategies to enhance the company's brand and reputation.

Who We Are Looking for:

Master's/Post Grduate degree in Marketing, Communications, or a related field from IIM/MICA/IIMC/MDI Team Leader for MSM Unify B2BTeam Leader for MSM Unify B2B

Minimum 5 years of experience in brand management, including experience developing and executing brand strategies and initiatives.

Strong understanding of consumer behaviour and market research methodologies.

Excellent project management skills, including the ability to lead cross-functional teams and manage multiple projects simultaneously.

Excellent communication, collaboration, and interpersonal skills.

Strong analytical skills and the ability to use data to inform decision-making.

Familiarity with brand management tools and platforms, such as brand audit, brand architecture, brand strategy and implementation.

Experience in product management and marketing is a plus. Competencies:

Can work independently with minimal supervision

Can exercise sound judgment and maintain a high degree of confidentiality

Has outstanding negotiating skills

Exceptionally well organized and driven by success

Can thrive in high-pressure situations

Analytical thinker with superior problem-solving skills

Decisive and committed

A natural leader who motivates and inspires people around them Team Leader for MSM Unify B2BTeam Leader for MSM Unify B2B

Location:

Gurugram

What We Offer

The opportunity to have an impact on thousands of learners lives

To work with a brilliant and globally diverse team

Who We Are MSM Unify is a leader of innovation and globalization initiatives in the international education sector. We strive for people and community empowerment through education, technology, and partnerships with industry and the academe. Across different business lines, we provide agile, first-in-class products in enrollment management, education management, and edtech. Through our multi-platform solutions, we help higher education institutions (HEIs) increase their international student enrollment through building global and in-country offices, managing agent networks, and providing personalized services for admissions, marketing, back office support, process management, market entry and expansion, and recruitment automation, to name a few. The numbers reflect our industry leadership:

Presence in 21 countries and growing An affiliate network of over 4,500 agents

Global and in-country offices, direct partnership, PPPs, and strategic alliance with 800+ institutions in Canada, US, UK, Australia, Europe, and other leading destinations for students We are a finalist at the PIEoneer of the Year category of the prestigious PIEoneer Awards 2020.

Our work has created meaningful, long-term impacts on institutional revenue and Team Leader for MSM Unify B2BTeam Leader for MSM Unify B2B community transformation through international education, making us a Partner for Life and a Partner in Growth. Know more about us: www.msquaremedia.com. Thank you for your interest in MSM we appreciate your desire to work with us! However, only those applicants that have been selected for an interview will be contacted. MSM offers equal employment opportunities to all persons without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, national origin, age, marital status, physical or mental disability, parental status, housing status, genetic information, arrest record, source of income, or military status, in accordance with applicable federal, provincial, state, and equal employment opportunity laws.