Brand Manager

Title: Assistant Manager / Manager - Branding

Location: Khar, Mumbai

Industry: Apparel

About the Role

We're looking for a creative, hands-on Brand Manager to drive brand communication and visibility across social media, print, retail, and events, ensuring a consistent brand voice at every touchpoint.

Key Responsibilities

• Brand Communication: Own the communication calendar around collections, launches, and campaigns; maintain consistent brand voice and identity
• Social Media: Plan and manage content calendars, coordinate shoots, track performance, and stay ahead of modest-fashion trends
• Print & Collateral: Manage design and production of lookbooks, packaging, tags, and brochures with designers/vendors
• In-Store Branding: Drive visual merchandising, signage, and window displays in line with brand guidelines
• Events: Plan and execute launches, pop-ups, and activations, including on-ground branding and vendor coordination.
• Coordination: Liaise with design, e-commerce, sales, and external agencies to keep messaging aligned across channels

Candidate Profile

• Bachelor's in Marketing, Mass Comm, or related field (MBA a plus)
• 3–6 years in brand management/marketing, preferably in fashion or lifestyle
• Strong grasp of social media, content trends, and print/retail/event execution
• Excellent communication skills and a creative eye
• Comfortable managing multiple projects and vendors simultaneously.