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White Turtle

Brand Designer & Framer Web Developer

Fresher

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  • Posted a month ago

Job Description

*Remote Position

*Temporary Contract role

*Work from Anywhere (Global Hire)

The Opportunity

We're going through a rebrand, currently we provide revenue growth consulting for scaling businesses ($10M$50M ARR) and are looking to move upmarket..

As we are preparing to move away from the standard tech startup and transition to build a brand that feels like a Modern Institution to convey strategy and structure.

We are seeking a hybrid Design Engineer (Part Brand Strategist, Part Framer Wizard) to execute a total rebrand and build a dynamic, high-conversion website from the ground up.

This is not a static brochure site. We need a living, breathing digital experience that uses motion, physics, and interaction to convey authority and precision without the gimmicky feel.

The Hard Skills & Tech Stack

We are looking for mastery in the following areas:

1. Framer Development (Expert Level)

  • Deep React/Code Knowledge: Ability to write custom Code Overrides and React components within Framer to achieve interactions that native tools can't handle.
  • Component Architecture: Building a scalable design system (text styles, colour variables, reusable components) so the site is easy for our team to maintain later.
  • CMS Structure: Experience building complex CMS collections for Case Studies and Insights that populate dynamically.
  • Responsive Physics: Mastery of breakpoints. The site must be flawless on a 27 monitor and a mobile device.

2. Motion & Interaction Design

  • Scroll-Telling: Experience creating scrollytelling experiences where content reveals, locks, or transforms based on user scroll position.
  • Micro-Interactions: Designing hover states, button fills, and magnetic cursor effects that feel heavy and premium.
  • Lottie/Rive: (Bonus) Ability to integrate lightweight vector animations for diagrams or abstract data visualizations.

3. Visual & Brand Design

  • Figma Mastery: Auto-layout, component properties, and rapid prototyping.
  • Vector Geometry: Ability to draw custom abstract iconography (schematics, blueprints, grids) without relying on generic icon packs.
  • Typography: A deep understanding of kerning, leading, and pairing classical Serifs with technical Monospaced fonts.

4. Conversion & Strategy

  • CRO (Conversion Rate Optimisation): You understand why a user clicks. You know how to design sticky headers, strategic CTAs, and trust signals.
  • Performance Optimisation: You know how to optimize images and assets so the site hits 90+ on Lighthouse speed scores despite having motion.

5. AI & Vibe Coding

  • AI-Assisted Workflow: We encourage the use of Midjourney/NanoBanana for abstract texture generation or Cursor/Replit for generating code components. We care about the result, not the manual labour.

The Scope of Work

Phase 1: The Rebrand

  • Develop a new Logo
  • Define the Visual Language: Typography (Serif + Mono), Color Palette (Navy, Copper, Industrial Grey), and Graphic Motifs (Grids, Blueprints).

Phase 2: The Framer Build

  • Design & Build: Homepage + 34 Core Pages (Services, RevOps, Ai Enablement).
  • Motion Implementation: Dynamic alive feel, revealing grid lines and data visualisation animations.
  • Mobile Adaptation: Ensuring the premium feel translates to touch devices.

The Aesthetic Direction

  • Vibe: Premium, Secure, Trusted, Modern, Future.
  • Functional: Thought-out Conversion, Compelling Story telling.
  • What we want to steer away from: Cartoon illustrations, generic SaaS gradients, template-based layouts, static pages.

More Info

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About Company

Job ID: 142242041