B2B Lead Generation & Performance Marketing Executive

Humanova addresses a critical gap in organizational approaches to emotional wellbeing and performance by integrating these aspects into a unified model. Evolving from Devdoot's expertise in emotional wellbeing and resilience, Humanova introduces an ethically governed framework where technology facilitates early detection and access while human experts provide interventions. Unlike traditional fragmented methods, Humanova emphasizes wellbeing as a critical capability linked to emotional and psychological readiness, supporting leadership responsibility with effective emotional regulation systems.

This is a full-time on-site role for a B2B Lead Generation & Performance Marketing Executive located in Mayur Vihar. The role involves identifying and generating high-quality B2B leads, executing and optimizing performance marketing strategies, conducting in-depth market research, developing market plans, and collaborating with the sales and marketing teams to meet organizational goals. Additional responsibilities include analyzing campaign performance metrics, creating reports, and consistently seeking innovative ways to enhance lead generation effectiveness and marketing outcomes.

• Market Planning and Market Research skills
• Strong Communication skills with an emphasis on developing and maintaining professional client relationships
• Experience in Sales and Marketing to drive B2B campaigns effectively
• Analytical skills to measure campaign performance and improve results
• Ability to work collaboratively in a team-oriented and fast-paced environment
• Proficiency with CRM tools and marketing platforms is a plus
• Bachelor's degree in Business, Marketing, or a related field preferred