Asst Director of Sales

• 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or a related major; 4 years of experience in the sales and marketing or related professional area.
• OR
• 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related major; 2 years of experience in the sales and marketing or related professional area.
• Preferred:
• 4-year college degree.
• Demonstrated skills in supervising a team.
• Lodging sales experience.
• Hotel industry work experience, demonstrating progressive career growth and a pattern of exceptional performance.

CORE WORK ACTIVITIES:

Managing Sales Activities:

• Executes the sales strategy and ensures that individual booking goals are met for both on-property staff and off-property sales channels.
• Partners with Area Sales and Group Sales within the Sales Office to establish successful account deployment and execution.
• Serves as the sales contact for the General Manager, property leadership team, Global Sales Office (GSO), Group Sales, Area Sales, and Catering Sales leaders.
• Acts as the sales contact for customers and advocates on their behalf.
• Collaborates with Area Sales, Group Sales, Catering Sales, Revenue Management, Event Management, Regional Marketing Communications, GSO, and other departments to align on sales goals.
• Provides customer intelligence to evaluate market and economic trends, adjusting the sales strategy to meet or exceed customer expectations.
• Analyzes the Smith Travel Research STAR report and competitive shopping reports to maintain awareness of the hotel's market position.
• Researches competitor sales strategies to identify opportunities to grow occupancy, RevPAR, and market share.
• Attends sales strategy meetings, contributing to weekly and overall sales strategies.
• Participates in business planning with the Regional Marketing & eCommerce team.
• Suggests and develops innovative marketing ideas and deployment strategies to grow market share.
• Coordinates marketing communication activities and participates in sales calls with the sales team to acquire or close business.
• Identifies public relations opportunities and works with the Regional Marketing & eCommerce team to execute strategies that support the overall marketing plan.
• Coordinates crisis communications and supports the General Manager.
• Executes Marriott's Customer Service Standards and hotel Brand Standards.
• Supports the operational aspects of business booked (e.g., proposal generation, writing contracts, customer correspondence).
• Ensures seamless turnover from sales to operations, delivering high-level service.
• Drives revenue growth, controls expenses, and provides ROI for the owner and Marriott International.
• Works with the Regional Marketing & eCommerce team to review collateral and execute the marketing plan.

Building Successful Relationships:

• Develops strong partnerships with local organizations to increase brand/product awareness.
• Cultivates and manages internal key stakeholder relationships.
• Strengthens community and public relations by obtaining property participation in local, regional, and national tradeshows and client events.
• Delivers exceptional customer service to drive satisfaction and loyalty, assisting the customer and monitoring satisfaction during events or programs.
• Understands customer needs, recommending features and services that exceed expectations and fostering loyalty to Marriott.