We are seeking a Performance Marketing expert to manage and optimize Google & Meta Ads, Shopping Ads, Sales Campaigns, and Media Planning. The ideal candidate should have hands-on experience with Google Tag Manager (GTM), Google Merchant Feed optimization, and analytics tools to drive revenue and maximize ROAS.
Key Responsibilities:- Plan, execute, and optimize Google & Meta Ads campaigns (Search, Display, P.max,Shopping, YouTube)
- Manage sales-driven campaigns with a focus on revenue and performance
- Optimize Google Merchant Feed for Shopping Ads
- Implement and track via Google Tag Manager (GTM) for accurate analytics
- Analyze performance using Google Analytics to improve campaign performance
Requirements- 3+ years of experience in performance marketing (Google & Meta Ads)
- Strong expertise in GTM, Shopping Ads & Media Planning
- Proven track record in sales-focused campaign management & data analytics
- Proficiency in Google Analytics, bid strategies, and audience targeting
