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Associate Manager

Associate Manager

digital rbc
2-4 Years
Not Disclosed
Early Applicant
  • Posted 12 days ago
  • Be among the first 10 applicants

Job Description

About The Media Ant

The Media Ant is a 14-year-old platform for media discovery, planning, and execution of

marketing campaigns. We aim to disrupt the traditional process of executing ad campaigns

through a physical media agency and replace it with a self-serve advertising platform.

We have built our in house AI tool called Ant10 to make media planning efficient and is powered

by our learnings and data of the last 14 years containing over 10,000 marketing campaigns with

over 3000+ unique brands. So far the result from this tool has been more efficient and useful

compared to other generic AI tools. As the AI evolves, we at The Media Ant are using it to our

advantage and continue with the vision of Empowering All to Advertise.

This platform will empower any advertiser, irrespective of their budget and level of marketing

understanding, to go ahead and launch a campaign.

Please visit our website (www.TheMediaAnt.com) to learn more.

Job Description

TheMediaAnt currently has three offices in Bangalore, Mumbai and Delhi. Bangalore being the

headquarters. The teams in Mumbai and Delhi are largely client facing teams handling large and

key accounts with over 1Cr of annual marketing spends.

Your key focus on daily basis would be to drive sales, fostering relationships with clients

through a solution-driven approach, and working towards achieving the goals taken. You will be

instrumental in expanding the customer base in the mid-market segment while fostering a

culture of excellence within the team.

Day-to-Day Work

Sales strategy and Pipe Line building

Convert the inbound leads to clients

Online research and other forms of research to identify potential advertisers

Work towards retaining existing clients and expanding the share of wallet

Understand client requirements and provide data-led media planning approaches and

solutions

Manage a pipeline ensuring consistent and measurable growth toward meeting the

revenue target

Collaborate with internal teams to understand current trends, offers, and best practices

which can then be shared with existing and potential clients

Campaign Management

Work with cross-functional teams to ensure smooth execution of the marketing

campaigns for you and your team

Reporting and collecting feedback from the customers

Follow up and take accountability for collection from the respective client

Relationship Management

Maintain a working relationship with the Key Accounts

Work closely with the central team on process adoption, audit, and improvement areas

Must-Have

2-4 years of experience in Sales or Business Development specifically catering to mid

and small size companies and onboarding new clients (B2B segment)

Experience in actively managing a sales funnel

Experience in handling /managing at least 8-10 accounts at any given time

Analytical skill - understanding data & dashboards; adept at Excel/Google Sheets

Good To Have

Has experience with Media selling

Ability to collaborate with cross-functional teams to provide the right solution to

customers and support the team in getting things done

Soft Skills Required

Good at communication: Good verbal and written communication skills

Collaboration and Relationship Building: Ability to collaborate across departments

internally and build strong, lasting relationships with external partners.

Analytical Skills: Good with numbers and a working knowledge of Excel

Location : Mumbai (Andheri East)

Vacancy : 1

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Key Skills

Data-led media planning

About Company

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