Job Title: Associate Account Manager
Overview:
As an Account Manager, you will play a pivotal role in managing and nurturing client relationships, overseeing the successful execution of marketing campaigns, and ensuring strategic alignment with brand objectives. This position demands a balance of strategic thinking, team coordination, and hands-on management to deliver high-quality outcomes across digital and media platforms.
Key Responsibilities:
Client Relationship Management
- Serve as the primary point of contact for clients, building and maintaining strong, long-term relationships.
- Develop a deep understanding of each client's brand identity, objectives, and key performance indicators (KPIs).
- Ensure all deliverables align with client expectations, maintaining high standards of service and communication.
Campaign Strategy and Execution
- Lead the end-to-end management of marketing campaigns from briefing to execution and performance evaluation.
- Translate client briefs into actionable plans, guiding internal teams to deliver creative and effective solutions.
- Oversee quality assurance of all content and ensure consistency across digital channels.
Team Leadership and Collaboration
- Supervise and mentor Account Executives and Interns to ensure smooth day-to-day operations.
- Collaborate with creative, media, SEO, and web teams to ensure campaigns are cohesive and strategically aligned.
- Facilitate brainstorming sessions to drive innovative campaign ideas and effective brand communication strategies.
Performance Monitoring and Reporting
- Review and maintain Job Status Reports (JSRs) to track project timelines, deliverables, and client approvals.
- Analyze campaign performance data and compile reports to provide actionable insights and recommendations.
- Support the leadership team in preparing strategic presentations and quarterly business reviews (QBRs).
Operational Excellence
- Conduct regular hygiene checks to ensure brand pages and campaign assets are optimized and error-free.
- Manage Online Reputation Management (ORM) efforts in coordination with the digital and media teams.
- Identify process improvement opportunities to enhance efficiency and client satisfaction.
Qualifications and Skills:
- Bachelor's degree in Marketing, Communications, Business, or a related field (Master's preferred).
- 25 years of experience in client servicing, account management, or digital marketing.
- Strong understanding of social media platforms, content strategy, and digital campaign management.
- Excellent communication, problem-solving, and organizational skills.
- Ability to manage multiple accounts and projects simultaneously under tight deadlines.
- Leadership mindset with a collaborative and proactive approach.
