Content Creation & Strategy: Develop and execute engaging social media content (posts, videos, reels, stories) aligned with medical weight loss trends and audience interests
Community Engagement: Actively engage with followers, respond to queries, and build a strong community across platforms
Collaboration: Work with nutritionists, coaches, doctors, influencers, and internal teams to develop compelling content and campaigns
Performance Analysis: Track, analyze, and report social media metrics; optimize strategies based on insights
Trendspotting: Stay updated on trends in medical weight loss, health, fitness, and social media algorithms
Campaign Management: Plan and execute campaigns to drive awareness and user engagement
Paid Promotions: Collaborate with marketing to strategize and execute paid campaigns for maximum reach
Qualifications:
35 years of experience in social media management in healthcare, healthtech, or nutrition & wellness
Strong content creation skills, especially in video and storytelling formats
Experience managing platforms like Instagram, YouTube, and Facebook
Deep understanding of trends in nutrition, fitness, and healthcare content
Excellent communication and community management skills
Ability to analyze social data and optimize strategies
