A 360- degree marketing and Communication agency and your partners in accelerating growth exponentially through creative strategies and ROI driven performance metrics.
Based in Gurugram, we partner with clients to provide innovative solutions and tailor-made services that facilitate their business objectives.
For more info : www.themarcomavenue.com
Send your resume on [Confidential Information] or ring up on 8448890345
Job Role: Assistant Manager Public Relations The role is responsible for planning, executing, and managing public relations strategies to enhance brand visibility, media presence, and reputation. The candidate will handle media relations, content development, PR campaigns, client servicing, reporting, and client coordination with internal marketing teams, while building strong relationships with journalists, influencers, clients and key stakeholders across multiple
Key Responsibilities:- Plan, implement, and manage PR strategies aligned with organizational and client objectives
- Organize, execute, and oversee various Public Relations activities and campaigns
- Measure and evaluate the performance of PR activities, events, and campaigns
- Define and monitor PR KPIs to assess effectiveness and impact
- Prepare and present PR performance reports, campaign analysis, and media coverage reports
- Utilize multiple communication channels (print, digital, social, broadcast) to optimize campaign reach and success
- Collaborate with the marketing team to ensure brand consistency and alignment with corporate messaging
- Arrange, coordinate, and manage media interviews, press briefings, and interactions
- Research, identify, and leverage relevant media opportunities for brand and client visibility
- Build and maintain strong professional relationships with journalists, editors, influencers, and key stakeholders
- Stay updated with PR trends, media landscape changes, and industry best practices
- Develop effective PR strategies to achieve campaign goals
- Create and implement new PR strategies for onboarding new clients
- Manage client servicing, coordination, and communication to ensure timely delivery and satisfaction
Functional / Technical Skills:- Media Relations
- Content Development & Storytelling
- Client Servicing
- PR Strategy & Campaign Management
- Reporting, Analytics & KPI Tracking
Experience:- Total Experience: Up to 56 years
- Relevant Industry Experience:
- Education, FMCG, Real Estate, Manufacturing, Infrastructure, Defence & Aviation, Lifestyle
- (Agency background preferred)
Qualification:Graduation: BAJMC (Bachelor of Arts in Journalism & Mass Communication)
