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Assistant Manager - CRM and Retention

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  • Posted 5 days ago
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Job Description

Role Responsibilities:

  • Design and execute data-driven retention strategies across SMS, email, push, WhatsApp
  • Collaborate with tech and product teams to enhance CRM platform capabilities
  • Innovate and optimize customer journeys to increase CTR and conversions
  • Own performance and sustainability of CRM tools and workflows

Key Deliverables:

  • Increased customer retention through targeted multichannel campaigns
  • CRM platform enhancement and integration with advanced features
  • Strong engagement benchmarks via research-led strategy development
  • Seamless execution of automated, conversion-focused customer journeys

About Company

Tata CLiQ

Job ID: 118194225

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