About the Role
The ideal candidate will have prior experience in copier, printer, or office automation sales, strong technical understanding of products, and the ability to develop long-term B2B relationships. You will act as the bridge between clients, service teams, and management to ensure complete customer satisfaction and repeat business.
Responsibilities:
Sales Target Achievement
- Achieve and exceed monthly, quarterly, and annual sales targets for copier and related office equipment.
- Drive new business development by identifying and approaching potential customers across corporate, SME, and institutional segments.
Client Relationship Management
- Build and nurture long-term relationships with clients, dealers, and channel partners.
- Serve as the primary point of contact for product inquiries, quotations, demonstrations, and negotiations.
Product Demonstration & Solution Selling
- Conduct on-site product demonstrations and presentations, highlighting key features and value propositions.
- Understand client requirements and propose customized solutions (hardware, software, and service packages).
Market Research & Competitive Intelligence
- Monitor competitor activities, pricing strategies, and market developments in the copier and office automation segment.
- Provide timely feedback and insights to management for strategy planning.
Sales Planning & Execution
- Prepare territory sales plans and account strategies in alignment with company goals.
- Collaborate with marketing and technical service teams for lead generation and promotional events.
Customer Service & Coordination
- Coordinate with the service department to ensure smooth installations, timely maintenance, and issue resolution.
- Maintain high levels of customer satisfaction and retention through proactive communication.
Reporting & Documentation
- Maintain accurate sales records, customer data, and pipeline updates in CRM tools.
- Submit regular sales performance reports, forecasts, and market feedback to the management team.
Territory Management
- Ensure comprehensive coverage of the assigned sales territory through regular field visits.
- Represent the company in trade fairs, exhibitions, and local marketing initiatives.
Qualifications
- Education: Bachelors degree in Business Administration, Marketing, Engineering, or a related field.
- Experience: 3-6 years of proven experience in copier / office automation / printer sales or B2B equipment sales. Experience handling corporate or institutional clients preferred.
Required Skills
- Strong interpersonal and presentation skills
- Excellent negotiation and closing abilities
- Technical aptitude to understand copier functions, configurations, and consumables
- Target-driven with strong planning and organizational skills
- Proficiency in MS Office and CRM tools
- Fluency in English and local language(s)
Preferred Skills
- Strong local market knowledge and established client network
- Willingness to travel within assigned territory
- Self-motivated with a strong sense of accountability and ownership