Assistant Manager – Content Analytics (Marathi)

2-3 Years

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Job Description

Develop deep understanding of business, consumer behavior, and content performance using analytics tools and viewership data.
Analyze large volumes of structured and unstructured data to generate actionable insights.
Identify evolving consumer, competition, and category trends to shape content strategy.
Monitor and analyze potential brand and business risks, ensuring timely escalation.
Develop dashboards and queries to track consumer sentiment, performance, and crisis signals.
Provide strategic recommendations to enhance viewership and content performance.
Partner with stakeholders to co-create growth opportunities and address business challenges.
Support marketing and programming teams with consumer-first insights.
Build strong narratives and thought leadership frameworks from data insights.
Ensure continuous channel viewership growth through performance tracking and feedback mechanisms.