Job Title: Assistant Manager (Communications)
Location: Pune
Travel: As per the project need
Position Overview
The Assistant Manager(Communications) is a hands-on content and coordination role responsible for owning the end-to-end communication strategy for 34 assigned programs.
This role exists to bridge the gap between field implementation and external audiences. It requires translating complex program data, outcomes, and on-ground realities into clear, compelling, and human-centered narratives across print, digital, and media platforms.
The ideal candidate is not a passive coordinator or a pure strategistbut an active owner who writes, briefs creatives, manages stakeholders, and delivers communication assets with speed, accuracy, and brand consistency.
Key Responsibilities
- Program Ownership & Planning
- Serve as the single-point owner for communications of 34 concurrent programs/projects
- Develop annual and quarterly communication plans aligned with program goals and timelines
- Deeply understand program objectives, outcomes, stakeholder maps, and field realities
- Proactively identify communication opportunities and risks within assigned programs
- Content Development & Storytelling
- Create and edit a wide range of high-impact content including:
- Social media captions and campaigns
- Case studies and success stories
- Website articles and program reports
- Event communication, speeches, and announcements
- Translate quantitative data and complex outcomes into accessible, emotion-driven narratives
- Ensure all content reflects the voice of communities and field staff, not just donors
- Creative Coordination
- Act as the bridge between program teams and the creative unit (graphic designers, video producers)
- Brief creatives with absolute clarity on:
- Objective of the asset
- Target audience
- Core message
- Format and deliverables
- Deadlines and review cycles
- Review drafts, provide structured feedback, and iterate to ensure accuracy and brand alignment
- Stakeholder & Media Coordination
- Collaborate with internal program teams, leadership, and external partners to source information and approvals
- Support the execution of launches, campaigns, and high-visibility events
- Manage press, electronic, and digital media relations as required for assigned programs
- Ensure timely delivery of all communication assets by managing dependencies and workflows
- Brand & Quality Assurance
- Ensure all outputs adhere to brand tone, visual identity, and messaging frameworks
- Maintain consistency in voice, quality, and accuracy across all platforms and formats
- Act as a quality gatekeeper for all program-level external communication
About Lend A Hand India : Lend A Hand India (LAHI) is a leading national Think Tank/NGO with over 20 years of experience in strengthening India's skill and vocational education ecosystem. LAHI works closely with 20+ State and UT governments through long-term partnerships, providing technical advisory and Project Management Unit (PMU) support to drive systemic reforms. In Uttar Pradesh, LAHI partners with the Directorate of Training (DTE) and the State Council for Vocational Training (SCVT) to support large-scale improvements in ITIs, skill education curriculum, assessments, certification, and policy implementation .
Our Mission
Equip School Students to Maximise Their Potential Through Skill Education
Our Approach
- Direct implementation in schools
- Partnership with central-state governments to define, and scale policy
- Building of Centres of Excellence that act as lighthouses for innovation
- Resource organisation for the skilling ecosystem
Our Knowledge in Action
Through the design & execution of innovative models from training centres, innovation hubs to mobile outreach initiatives, LAHI's innovative knowledge resource drives both grassroots learning and systemic transformation across India. With 250+ LAHI staff embedded in state education systems across 20+ states, we provide technical and project management support, enabling governments to translate policy into action.
Our Reach
LAHI's current scale of work includes -
- 20+ States and UTs
- 15000+ Schools
- 15 Lakh+ Students
- 250+ Team Members
Requirements
Experience and Skills required :
- Master's degree in Mass Communication, Journalism, Media Studies, Public Relations, Development Studies, or a related field
- Bachelor's degree in any discipline with a strong portfolio of communications work may be considered
- 57 years of relevant, full-time work experience in:
- Corporate communications, content creation, journalism, or
- Development sector communications / nonprofit storytelling
- Proven experience owning communications for at least one large-scale program or project end-to-end
- Demonstrated portfolio of published writing (case studies, reports, articles, social campaigns)
- Experience working directly with designers and video producers is mandatory
- Prior exposure to the development / social sector is preferred
Essential Skills
- Superior writing and editing skills in English (structure, grammar, tone, clarity)
- Storytelling instinct ability to spot a narrative inside a dataset or field report
- Creative briefing ability can articulate a visual concept to designers and filmmakers
- Project management ability to manage multiple programs, deadlines, and stakeholders simultaneously
- Digital fluency working knowledge of social media platforms and website content management
- English Mandatory (professional proficiency)
- Hindi or Marathi Strong advantage (enables direct field engagement and authentic storytelling)
Personal Attributes
- Owner's mindset
- Detail-oriented
- Collaborative but decisive
- Comfortable in high-context, resource-constrained environments
- Calm under pressure
