Area Sales Manager

Rawassa Foods, founded by Ravi Kushwaha with over a decade of experience in the FMCG and food products sector, is built on a family legacy that dates back to 1963. Officially established in 2025, Rawassa Foods combines traditional Indian food practices with modern standards, focusing on quality, authenticity, and sustainability. The company specializes in product sourcing, quality assurance, packaging innovation, branding, and distribution, delivering pure, natural ingredients and original flavors. Guided by ethical business practices, Rawassa Foods is committed to building trust and long-term partnerships with customers and distributors, aiming to become a leading FMCG brand in India.

This is an on-site full-time role for an Area Sales Manager at Rawassa Foods, located in Bhopal. The Area Sales Manager will oversee and drive sales operations within the assigned region, manage distributor relationships, and expand market penetration. Responsibilities include identifying new sales opportunities, executing sales strategies, monitoring sales performance, and ensuring customer satisfaction. The role also involves team management, coordinating marketing initiatives, and analyzing market trends to meet sales objectives.

• Sales and Business Development: Proven experience in regional sales, client acquisition, and achieving sales targets.
• Relationship Management: Strong skills in managing distributors, partnerships, and fostering client relationships.
• Market Analysis and Strategy: Proficiency in market research, competitor analysis, and implementing data-driven strategies.
• Communication and Leadership: Excellent communication, negotiation, and leadership skills to manage and motivate teams effectively.
• Operational Efficiency: Experience with planning, execution, and monitoring of strategies to achieve operational goals.
• Time Management and Problem Solving: Strong ability to prioritize tasks, manage time effectively, and resolve issues.
• Educational Background: Bachelor's degree in Business Administration, Marketing, or a related field; an MBA is advantageous.
• FMCG Experience: Prior experience in the FMCG industry, particularly in food products, will be a strong advantage.
• Technical Skills: Competence in using CRM software, sales analytics tools, and Microsoft Office suite.