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APJ Channel Marketing Intern, B2B Marketing

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  • Posted 2 months ago

Job Description

About our group:

The APJ Channel Marketing team drives regional partner and ecosystem marketing strategies across North Asia, collaborating closely with Sales, Global Marketing, Sales Ops, and IT to execute Market Development Funds (MDF), Partner incentives, Campaign enablement, and Lead generation. We lead go-to-market execution with distributors and resellers, supporting product portfolios in Systems, Enterprise, Data Center (DC), VIA and NAS. This internship is based in Taiwan and offers hands-on experience in executing and scaling B2B channel campaigns, ecosystem growth programs, and AI-driven marketing initiatives across North Asia.

About the role - you will:

As an APJ Channel Marketing Intern, help accelerate the adoption of AI-driven marketing tools across demand generation, data center ecosystem engagement, and lead gen campaigns. Your work will support strategic initiatives such as partner marketing programs, ecosystem enablement, and data-driven go-to-market campaigns. Research and map the AI marketing tools landscape relevant to B2B and ecosystem programs in the data center and enterprise storage industry.

  • Categorize tools into lead generation, funnel acceleration, partner marketing, and brand building recommend scalable pilot solutions.
  • Propose 5-8 high-impact marketing pilots, such as:
    • AI-powered lead scoring and routing
    • Channel partner activation assistants
    • Multilingual campaign generation
    • Data center ecosystem engagement frameworks
    • Attribution analytics for MDF activities
  • Assess integration with platforms like Qchi, Salesforce, and M365.
  • Define measurement frameworks (KPIs, dashboards) to evaluate pilot success and enable scale-up.
  • Collaborate with regional Channel Marketers, IT, and partners to gather insights and validate solutions.

About you:

We're looking for someone who is curious, analytical, and excited to turn AI innovation into real-world business impact, interested in gaining hands-on experience in enterprise marketing, channel enablement, and AI application in B2B tech.

  • Curious and research-driven with strong analytical thinking
  • Able to synthesize complex tools and present structured recommendations
  • Comfortable working cross-functionally and managing multiple priorities
  • Detail-oriented with a hands-on approach to execution
  • Able to commit to a full-time internship

Your experience includes:

  • Currently pursuing Bachelor in marketing, business management, data analytics, or related fields
  • Familiarity with AI tools and marketing automation systems
  • Basic skills in Excel/Google Sheets.
  • Strong communication and presentation skills

Location:

Location: Taipei, Taiwan
Travel: None

More Info

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About Company

"LaCie, the premium brand of Seagate technology, designs world-class storage solutions for photographers, videographers, audio professionals, and other power users. With leading technology, performance, quality, and customer support, LaCie helps you realize your creative vision. We differentiate ourselves with a focus on design, unmatched technical performance, and long-term reliability.
To better understand and serve the needs of our customers, we maintain in-house innovation centers, product-line manufacturing, and technical support. Over the past decade, we have consistently been best-in-class and first-to-market in deploying the latest innovations, from Firewire to USB to Thunderbolt&#8482&#x3B; technology."

Job ID: 142881441

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