Senior Data Analyst Consumer App Analytics (CleverTap, Appsflyer, Metabase, SQL, Python)
Location: Mumbai / Bengaluru / Gurgaon
Company: 63SATS Cybertech Ltd.
About 63SATS
63SATS is India's fastest-growing cybersecurity powerhouse, building cutting-edge consumer and enterprise security products including CYBX India's first Cybersecurity SuperApp with embedded insurance.
We are on a mission to protect 100+ million Indian digital users with real-time security, privacy, and fraud protection solutions.
To accelerate our consumer growth, we are hiring a Senior Data Analyst who can build our analytics engine ground-up, enabling smarter decisions, higher conversions, and better product-market fit.
Role Overview
We are looking for an experienced Data Analyst with a deep understanding of mobile app analytics, user funnels, retention modelling, attribution, and performance measurement across CleverTap, Appsflyer, and Metabase.
You will be responsible for:
- Designing and building the full analytics infrastructure
- Creating automated dashboards for marketing, product, and leadership
- Owning data quality, event tracking, experimentation frameworks
- Driving actionable insights that directly impact acquisition, activation, retention, and monetisation.
This is a high-impact role reporting directly to Growth & Product Leadership.
Key Responsibilities
1. Analytics Infrastructure & Event Architecture
- Set up the complete analytics engine from scratch (CleverTap + Appsflyer + Metabase + internal DB and Mixpanel).
- Own event taxonomy: define, implement, validate and maintain 100% accurate event structures.
- Work with product & engineering to ensure optimal SDK integration and data consistency.
2. Attribution & Performance Analytics
- Deep expertise in Appsflyer: callbacks, postbacks, cohorts, SKAN, in-app events, revenue measurement, fraud checks.
- Build models to measure CAC, ROAS, LTV, retention cohorts, churn analysis.
2.1 : Deep Experience in Mixpanel
3. User Behaviour & Funnel Intelligence
- Create dashboards for:
- Acquisition Activation Subscription Renewal
- Drop-off analysis
- User segmentation & behavioural triggers
- Notification performance & lifecycle journeys (CleverTap)
4. Experimentation & Growth Analytics
- Create A/B testing frameworks for product & marketing hypotheses.
- Analyse funnel experiments and give data-backed recommendations.
- Identify high-impact levers for improving retention and conversion.
5. Data Engineering + BI
- Write optimized SQL queries for large datasets.
- Use Python for automation, data cleaning, modelling, and predictive analytics.
- Build dashboards on Metabase, Tableau, or Power BI.
Required Skills & Experience
Must Have
- 48 years experience as a Data Analyst / Product Analyst in a high-scale consumer app (fintech, gaming, edtech, ecommerce, mobility, healthtech preferred).
- Hands-on expertise in:
- CleverTap (mandatory)
- Appsflyer (mandatory)
- Metabase
- SQL (advanced)
- Python (Pandas, NumPy, automation scripts)
- BI tools: Tableau / Power BI
- Proven experience setting up analytics for a consumer app from zero-to-scale.
- Strong understanding of funnels, retention, segmentation, user journeys & LTV modelling.
- Ability to convert complex data into actionable insights.
- Experience working directly with Product & Growth teams.
Bonus Experience
- Cybersecurity domain exposure (not mandatory).
- Experience with predictive models and early-warning systems.
- Worked in a startup scaling from 0 10M users.
What We Offer
- The opportunity to build India's most important consumer security platform.
- Strategic seat at the leadership table your insights will shape PMF & growth direction.
- Competitive compensation + performance bonuses.
- A fast-paced, high-ownership environment under the leadership of the founders.
