India is among the top ten priority markets for General Mills, and hosts our Global Shared Services Centre. This is the Global Shared Services arm of General Mills Inc., which supports its operations worldwide. With over 1,300 employees in Mumbai, the center has capabilities in the areas of Supply Chain, Finance, HR, Digital and Technology, Sales Capabilities, Consumer Insights, ITQ (R&D & Quality), and Enterprise Business Services. Learning and capacity-building is a key ingredient of our success.
About General Mills
We make food the world loves: 100 brands. In 100 countries. Across six continents. With iconic brands like Cheerios, Pillsbury, Betty Crocker, Nature Valley, and Hagen-Dazs, we've been serving up food the world loves for 155 years (and counting). Each of our brands has a unique story to tell.
How we make our food is as important as the food we make. Our values are baked into our legacy and continue to accelerate
us into the future as an innovative force for good. General Mills was founded in 1866 when Cadwallader Washburn boldly bought the largest flour mill west of the Mississippi. That pioneering spirit lives on today through our leadership team who upholds a vision of relentless innovation while being a force for good. For more details check out http://www.generalmills.com
General Mills India Center (GIC) is our global capability center in Mumbai that works as an extension of our global organization delivering business value, service excellence and growth, while standing for good for our planet and people.
With our team of 1800+ professionals, we deliver superior value across the areas of Supply chain (SC) , Digital & Technology (D&T) Innovation, Technology & Quality (ITQ), Consumer and Market Intelligence (CMI), Sales & Commercial Capabilities (S&CC) , Global Shared Services (GSS) , Finance Shared Services (FSS) and Human Resources Shared Services (HRSS).For more details check out https://www.generalmills.co.in
We advocate for advancing equity and inclusion to create more equitable workplaces and a better tomorrow.
Job Overview
Function Overview
GIC Sales Strategy & Intelligence team partners with our global General Mills sales teams in providing them with analytical horsepower and enable business continuity so they can focus on core activities Selling, driving distribution gains and optimizing merchandising plans to deliver sales volume targets. We enable customers pricing & promotion strategies across the global markets through our focused capabilities of Sales Execution, Trade & Strategic Revenue Management, eCommerce and Category Management. Teams within function are aligned to the above focused capabilities for each of our markets and each team member specializes in domains of Advanced Analytics, Visual Insights & Planogramming.
We are a family of Data analysts, Business analysts and Business Consultants with diverse opinions, cultures and passions and are united by our desire to serve the world by making food people love. We apply the principles of analytics to everything we do, constantly experimenting to discover new ways to add value to our stakeholders, customers and team members.
For more details about the Function please visit this Link
Purpose of the role
This role will be responsible for answering critical business questions for Customer and Brand eCommerce teams across NAR markets,
enabling sharper decision making in a rapidly evolving digital commerce landscape. The ideal candidate will combine strong analytical
expertise with deep understanding of digital shelf competitiveness, retail media ROI, omnichannel pricing and promotion effectiveness, and
shopper behaviour shifts, to name a few.
The team member will independently partner with overseas stakeholders to frame business problems, scope analytical approaches, and
deliver factbased answers. They will interrogate complex eCom data sets (POS, panel, syndicated, retail media, search, and digital shelf) to
diagnose performance drivers, quantify opportunities, and explain competitive dynamics.
Deliverables will include clear, insightled recommendations that directly address customer and brand priorities such as sales trends, share
movements, distribution gaps, pricing sensitivities, and search competitiveness impacts. The role is expected to demonstrate strong business
acumen, competitive awareness, and the ability to translate analytics into compelling narratives that influence businesses and unlock growth.
Key Accountabilities
65% of Time Capabilities Development & Data Analysis
- Translate eCom data into insights that drive Customer (Walmart, Amazon, Target etc.) and brand decisions.
- Track performance of key brands across sales, share movement, and distribution.
- Apply advanced sales analytics to unlock pricing, assortment, and marketing effectiveness.
- Integrate diverse data sources to uncover growth drivers and competitive gaps for GMI brands.
- Analyse search competitiveness and link keyword visibility to sales impact and GMI competitiveness in the market.
- Assess digital shelf competitiveness by monitoring visibility, content quality, and shopper conversion drivers.
- Deliver automated reports and tools to track distribution, health scores, and ROI. into actionable insights by identifying meaningful customer indicators and trends to deliver stakeholder ready business recommendations.
25% of Time Stakeholder Influencing
- Demonstrate effective stakeholder management to deliver outputs to the customer in a storytelling format (What, So What & Now What)
- Active and accelerated value creation - Identify business opportunities to find high impact business value, influence (multiple) stakeholders to see the value and effectively get a buy-in
- Clarity in thought and communication of project outcomes, process/project outline, risk management, planning, implementation, iterations and measures of success
10% of Time Fund our Future and Inculcate Continuous Improvement Mindset
- Fund our Future and Inculcate Continuous Improvement Mindset o Ensure TAT is upheld via awareness on process requirements, meeting benchmark time estimates and through articulate expectation settings with the stakeholder.
- CI Mindset: Develop and Drive a lens of continuous improvement for the projects & process.
- Guarantee data quality and accuracy through thorough comprehension of requests, accurate application of tools/platforms with an eye for detail and a robust data & logic check.
- Mentoring & Training new hires to excel in their roles and perform as per the expectationsEnsure TAT is upheld via awareness on process requirements, meeting benchmark time estimates and through articulate expectation settings with the stakeholder.
Minimum Qualifications
Experience -
- Min. years of related experience required: 3-4 years of relevant Business Reporting, Analytics & Visualization experience in CPG (or related) industry, Data Modelling preferred
- Preferred years of related experience: 5-6 years of Business Reporting, Analytics & Visualization experience in CPG/FMCG industry on Trade, eCommerce, Revenue Management Skills
Education - Full time graduation from an accredited university
- FMCG/CPG Experience: US & International market knowledge in Sales, Marketing, Finance, and Revenue Management.
- Minimum years of related experience required: 3-6 years of relevant Business Reporting, Analytics & Visualization experience in CPG (or related) industry, Data Modelling preferred history of collaboration with cross-functional teams.
Preferred Qualifications & Experiences
- Preferred Degree Requirements: Masters in Statistics, Business Analytics, Retail
- Preferred Major Area of Study: Business Management, Retail, Statistics
- Leads Innovation: Tech & Data Savvy
- Proactive and the ability to handle ambiguous situations in a calm, composed manner
Company Overview
We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what's next.
