Job Title: Adobe CDP Specialist
Experience: 4+ Years
Location: Pune / Hyderabad / Bangalore
About The Role
We are looking for an experienced
Adobe Customer Data Platform (CDP) Specialist with hands-on expertise in
Adobe Experience Platform (AEP) and
Real-Time CDP (RTCDP). The ideal candidate will be responsible for designing scalable XDM schemas, managing customer identity resolution, and enabling real-time insights to support personalized marketing and advanced customer analytics.
Key Responsibilities
- Design, build, and maintain XDM schemas to support scalable data models within AEP.
- Develop and manage data ingestion pipelines (batch, streaming) ensuring accuracy, data quality, and compliance.
- Configure and optimize identity resolution to maintain unified and accurate customer profiles.
- Implement and enforce data governance, security, and privacy policies aligned with GDPR, CCPA, and organizational standards.
- Build and manage audience segments for real-time activation and personalized customer targeting.
- Collaborate with cross-functional teams in marketing, analytics, and IT to support integrations with Adobe Experience Cloud and third-party tools.
- Monitor platform health, troubleshoot ingestion issues, and ensure optimal AEP performance.
- Maintain comprehensive documentation, best practices, and workflow standards.
Required Skills & Qualifications- 4+ years of hands-on experience with Adobe Experience Platform (AEP) and Real-Time CDP.
- Strong understanding of XDM schema modeling, identity management, and data governance.
- Experience working with data ingestion workflows, APIs, and customer data mapping.
- Familiarity with:
- Adobe Journey Optimizer (AJO)
- Adobe Analytics
- Adobe Experience Cloud integrations
- Strong analytical, troubleshooting, and problem-solving abilities.
- Excellent documentation, communication, and cross-team collaboration skills.