Job Title: Admission Counsellor
Location: Delhi / Gurugram (On-site)
Industry: EdTech Commerce & Finance Education
Experience: 12 Years
Type: Full-time
About Us:
We are a rapidly growing EdTech platform focused on commerce and finance education, offering globally recognized certification programs such as US CPA, US CMA, CFA, CGMA, Tax & Accounting training programs, etc. Our mission is to empower learnersfrom students to professionalsby providing world-class education and unlocking global career opportunities.
Role Overview:
This is a dual-role opportunity combining lead generation and conversion strategy with student counselling and admissions responsibilities. You'll manage the entire funnelfrom cold outreach and lead qualification to personalized counselling and enrollmentwhile driving revenue growth and team performance.
Key Responsibilities:
Lead Generation & Conversion
- Conduct 50+ daily outbound calls to individuals, institutions, and coaching centers to generate leads.
- Initiate follow-ups via phone, WhatsApp, LinkedIn, and email to nurture and qualify leads.
- Identify lead temperature (hot, warm, cold) and move qualified prospects down the sales funnel.
- Convert high-intent leads through persuasive communication and objection handling.
Admissions Counselling
- Handle inbound and outbound student inquiries through calls, WhatsApp, and emails with prompt, consultative communication.
- Understand student profiles, career aspirations, and backgrounds to recommend the most suitable programs.
- Conduct in-depth telephonic or face-to-face counselling sessions to guide students through program selection.
Sales Funnel & CRM Management
- Maintain detailed records of leads, conversations, and follow-up actions using CRM software (e.g., Salesforce, HubSpot, Zoho, Odoo, etc.).
- Track and report key performance metrics (calls made, leads generated, conversions, revenue pipeline).
Collaboration & Strategy
- Collaborate with the marketing team to align lead generation strategies with ongoing campaigns.
- Mentor junior counsellors and lead generators to enhance performance and conversion rates.
- Conduct competitor research and stay updated with trends in EdTech and professional learning.
Target Achievement
- Consistently meet or exceed monthly targets for lead generation, counselling sessions, and student enrollments.
Skills & Qualifications:
Must-Have
- 35 years of experience in admissions, cold calling, tele-sales, or inside sales (preferably in EdTech or B2B).
- Bachelor's degree (Commerce, Business, Marketing, or Education preferred).
- Excellent communication, persuasion, and relationship-building skills.
- Experience working with CRM platforms and managing sales/admission funnels.
Preferred
- Familiarity with professional certifications like US CPA, US CMA, CFA, etc.
- Prior experience in outreach to schools, colleges, and coaching centers.
- Analytical mindset to prioritize leads and optimize follow-ups.
- Proficiency in English and Hindi.
Personal Attributes:
- Highly motivated, resilient, and performance-driven.
- Strong time-management and multi-tasking skills.
- Proactive, resourceful, and adaptable in a fast-paced startup environment.
- Team player with a collaborative approach across departments.
What We Offer:
- Competitive base salary + performance-linked incentives (for leads and conversions).
- Career growth opportunities in a mission-led EdTech environment.
- Access to training, mentorship, and industry exposure.
- Supportive work culture with team-building activities and learning sessions.
