linkedin ads , Marketing Automation, Performance marketing, Lead Generation, CRM Tools, Google Ads, Paid campaigns, Meta Ads, Tracking and attribution

user acquisition sales, cpl, performance marketing, campaign optimisation, Cpa, ROAS, mobile advertising, audience targeting, ADTECH, digital advertising, cpi

optimizing and troubleshooting products or services, Google Ads, Display and Video 360, Youtube, digital advertising campaigns, Search Ads 360

automation, audiences, CAC, campaign optimization, creatives, Youtube, conversion funnels, Messaging, Google Ads, ROAS, Revenue, Meta Ads, Reporting, paid acquisition

scriptwriting , Content Creation, AI tools, Google Ads, Social Media Management, Performance Marketing, Meta Ads, Analytics

retargeting , Testing Frameworks, D2C e-commerce, Google Ads, Meta Ads, Bidding and optimisation, attribution and reporting infrastructure, Paid media strategy, Customer reactivation campaigns, Tracking, Performance marketing metrics and attribution

landing pages , attribution , cpl, Tracking, bidding, lead forms, capi, campaign setup, lead quality, targeting, conversion rate, GA4, call campaigns, offline conversion feedback, Meta Pixel, budget pacing, Google Search campaigns, CAC, WhatsApp flows, qualified lead rate, Google Ads, CRM handoffs, sales funnel metrics, conversion events, Meta Ads, daily optimization, Google tags

SEO, Performance marketing, E-commerce marketing, Vendor management

content operations , Content Ideation, Instagram, Writing, Youtube, Brand Voice Consistency

conversions, campaign optimisation, cpl, Google Ads, CTR, ROAS, Cpc, ROI