Blufig

B2B Marketing Agency

Head of Client Servicing

Bengaluru

15–18 LPA

6–10 years

Role overview

Blufig is a full-service B2B marketing agency that helps B2B technology brands achieve their digital marketing objectives. The company has worked with 130+ brands and delivers integrated solutions across digital marketing, content, design, and MarTech.

The company is looking for a Head of Client Servicing who can lead the Account Management (AM) function or business unit, manage strategic client relationships, oversee delivery, and drive account growth.

Critical hiring requirement: The candidate must come from a B2B marketing agency and have demonstrable experience leading the Account Management function or a business unit. Individual account managers without leadership experience should not be prioritized.

Key hiring criteria

Parameter Requirement

Location Bengaluru

Budget 15–18 LPA

Experience 6–10 years

Industry B2B digital marketing agency

Leadership Led the AM function or a business unit

Client segment Preferably B2B technology/SaaS

Core expertise Client servicing, account management, digital marketing delivery

Marketing knowledge SEO, performance marketing, Google Ads, LinkedIn Ads

Additional Skills Client Retention, Account Growth, Cross-functional Team Management

Key responsibilities
Lead client servicing and manage strategic B2B client relationships.
Coordinate delivery across SEO, performance marketing, social media, content, design, and web development.
Own project timelines, deliverables, quality assurance, and client satisfaction.
Review campaign performance, ROI, and digital marketing effectiveness.
Lead internal teams, project reviews, briefings, and client status meetings.
Identify upselling, cross-selling, and account expansion opportunities.
Develop processes to improve delivery quality, team efficiency, and client retention.
Ideal candidate profile

Prioritize candidates who meet most or all of these criteria:

Currently or recently working in a B2B digital marketing agency.
Has led Account Managers, Client Servicing Managers, or an account management business unit.
Manages multiple B2B accounts and complex digital marketing deliverables.
Has experience with B2B technology, SaaS, IT services, or enterprise clients.
Understands SEO, paid media, analytics, and integrated marketing campaigns.
Has demonstrated client retention, revenue growth, and team leadership.

Reject Or Deprioritize

B2C-only agency professionals.
Candidates from in-house marketing teams without agency experience.
Individual contributors who have never led an AM team or business unit.
Candidates whose experience is limited to project coordination without client ownership.
Candidates exceeding the 18 LPA budget unless the client approves an exception.

Skills: seo,google ads,social media