Area Business Head

Role Overview

We are looking for an experienced Area Business Head to drive end-to-end offline lead generation, business growth, and team performance across an assigned area, covering a cluster of cities or regions within a state.

The role involves leading field outreach initiatives, managing a team of 2–3 Managers and 8–15 Executives, building strong relationships with schools, colleges, channel partners, and other stakeholders, and driving student acquisition through institutional partnerships and offline activities.

This is a field-driven B2B2C role requiring strong execution, people management, stakeholder management, and business development skills.

Key Responsibilities

Own the overall performance and business growth of the assigned area.
Manage and drive a team of 2–3 Managers and 8–15 Executives.
Plan and execute area-level outreach strategies across 12th-grade schools and colleges to generate awareness and drive student acquisition.
Identify and connect with institutional decision-makers (DMs), deliver presentations, and secure partnerships for student demos.
Ensure smooth execution of student demos, post-demo follow-ups, and ongoing relationship management with institutions.
Hire, train, mentor, and manage team members while continuously monitoring and improving their performance.
Track daily and weekly KPIs, identify gaps, provide actionable insights, and improve team productivity and conversions.
Build and maintain strong relationships with schools, colleges, channel partners, and local stakeholders.
Plan and execute BTL (Below-the-Line) activities across key locations to generate quality leads.
Identify, onboard, and manage channel partners and support them in achieving consistent business outcomes.
Analyze market potential, competitor activities, and local market trends to identify new growth opportunities.
Gather feedback from students and institutions to improve outreach strategies and conversion rates.
Ensure high-quality execution of processes, demos, and overall customer experience.
Manage area-level budgets for outreach activities, ensuring cost efficiency and timely reporting.
Handle escalations, resolve on-ground challenges, and ensure smooth operations across the assigned area.
Maintain accurate data related to leads, interactions, and conversions in CRM systems.
Monitor inventory, applications, and overall funnel movement within the assigned area.

Requirements

3–6 years of experience in Sales / Pre-Sales, with at least 3+ years of team-handling experience.
Preferably from EdTech, Education, Field Sales, or B2B2C domains.
Strong understanding of lead generation funnels, sales processes, and conversion tracking.
Experience in managing stakeholders and building institutional partnerships.
Strong data-driven mindset, problem-solving ability, and execution skills.
Excellent communication, presentation, negotiation, and relationship-management skills.
High ownership, adaptability, and willingness to work in a field-intensive role.

Ideal Candidate Profile

You will be a strong fit for this role if you:

Have experience managing Managers or senior executives responsible for on-ground sales and demo activities.
Can confidently pitch programs to schools and colleges and secure permissions for student engagement.
Have strong people management and stakeholder coordination skills.
Have a proven track record of delivering or exceeding team targets.
Are comfortable working in a fast-paced, growth-oriented environment.
Are looking for a high-ownership role with visible business impact.