Area Business Head

Area Business Head

Role Overview

We are looking for an experienced Area Business Head to drive end-to-end offline lead generation, business growth, and team performance across an assigned area, covering a cluster of cities or regions within a state.

The role involves leading field outreach initiatives, managing a team of 2–3 Managers and 8–15 Executives, building strong relationships with schools, colleges, channel partners, and other stakeholders, and driving student acquisition through institutional partnerships and offline activities.

This is a field-driven B2B2C role requiring strong execution, people management, stakeholder management, and business development skills.

Key Responsibilities

• Own the overall performance and business growth of the assigned area.
• Manage and drive a team of 2–3 Managers and 8–15 Executives.
• Plan and execute area-level outreach strategies across 12th-grade schools and colleges to generate awareness and drive student acquisition.
• Identify and connect with institutional decision-makers (DMs), deliver presentations, and secure partnerships for student demos.
• Ensure smooth execution of student demos, post-demo follow-ups, and ongoing relationship management with institutions.
• Hire, train, mentor, and manage team members while continuously monitoring and improving their performance.
• Track daily and weekly KPIs, identify gaps, provide actionable insights, and improve team productivity and conversions.
• Build and maintain strong relationships with schools, colleges, channel partners, and local stakeholders.
• Plan and execute BTL (Below-the-Line) activities across key locations to generate quality leads.
• Identify, onboard, and manage channel partners and support them in achieving consistent business outcomes.
• Analyze market potential, competitor activities, and local market trends to identify new growth opportunities.
• Gather feedback from students and institutions to improve outreach strategies and conversion rates.
• Ensure high-quality execution of processes, demos, and overall customer experience.
• Manage area-level budgets for outreach activities, ensuring cost efficiency and timely reporting.
• Handle escalations, resolve on-ground challenges, and ensure smooth operations across the assigned area.
• Maintain accurate data related to leads, interactions, and conversions in CRM systems.
• Monitor inventory, applications, and overall funnel movement within the assigned area.

Requirements

• 3–6 years of experience in Sales / Pre-Sales, with at least 3+ years of team-handling experience.
• Preferably from EdTech, Education, Field Sales, or B2B2C domains.
• Strong understanding of lead generation funnels, sales processes, and conversion tracking.
• Experience in managing stakeholders and building institutional partnerships.
• Strong data-driven mindset, problem-solving ability, and execution skills.
• Excellent communication, presentation, negotiation, and relationship-management skills.
• High ownership, adaptability, and willingness to work in a field-intensive role.

Ideal Candidate Profile

You will be a strong fit for this role if you:

• Have experience managing Managers or senior executives responsible for on-ground sales and demo activities.
• Can confidently pitch programs to schools and colleges and secure permissions for student engagement.
• Have strong people management and stakeholder coordination skills.
• Have a proven track record of delivering or exceeding team targets.
• Are comfortable working in a fast-paced, growth-oriented environment.
• Are looking for a high-ownership role with visible business impact.