Job Description

Graphic Designer & Video Content Creator

Company: MyFroyoland

Location: Pune

Employment Type: Full-time

Experience: 2–4 years

Department: Marketing & Creative

About the Role

We are looking for a Graphic Designer & Video Content Creator to join the MyFroyoland team.

The ideal candidate is someone who understands visual branding, social media and short-form video and can turn ideas into scroll-stopping creative content.

You will be responsible for creating everything from Instagram posts, Reels and Stories to promotional campaigns, in-store creatives, posters and digital advertisements.

This is a hands-on role for someone who is both creative and execution-oriented and can take a brief from concept to final creative with minimal supervision.

Key Responsibilities

Graphic Design

Design creative assets for Instagram, Facebook, WhatsApp and other digital platforms.
Create posters, promotional creatives, banners, menu boards, in-store communication and marketing collaterals.
Develop creative concepts for new product launches, offers, festivals and brand campaigns.
Maintain consistency with MyFroyoland's visual identity and brand guidelines.
Create campaign assets in multiple formats and sizes for digital and offline use.
Work with the marketing team to translate ideas and campaigns into strong visual communication.

Video & Reel Creation

Edit engaging Instagram Reels, Stories and short-form videos.
Create product videos, promotional videos, trend-based Reels and campaign content.
Add transitions, text, music, sound effects, captions and motion graphics where appropriate.
Repurpose existing footage into multiple pieces of social content.
Keep up with current Instagram/Reel trends, formats, sounds and visual styles.
Occasionally shoot simple product/store content using a phone when required.

Creative & Brand

Contribute ideas for social media campaigns and content.
Develop creative concepts rather than simply executing supplied designs.
Understand what makes content visually appealing and engaging for a young, social-media-first audience.
Experiment with new design styles, formats and content ideas while maintaining the MyFroyoland brand identity.
Work closely with the marketing and social media team to plan weekly content.

Skills Required

Strong graphic design skills and a good eye for composition, typography, colour and visual hierarchy.
Good understanding of Instagram and social media design.
Strong short-form video editing skills.
Ability to create engaging Reels rather than only basic video cuts.
Ability to work quickly and manage multiple creatives and deadlines.
Good understanding of current social media trends.
Strong attention to detail.
Ability to take feedback and make revisions quickly.
Good communication and collaboration skills.
Ability to work independently and take ownership of projects.

Software Skills

Strong proficiency in at least some of the following:

Adobe Photoshop
Adobe Illustrator
Adobe Premiere Pro
After Effects
Canva
CapCut or similar video-editing software

Preferred Experience

Experience in F&B, QSR, cafés, restaurants, dessert brands, fashion, lifestyle or other consumer brands will be an advantage.

Experience creating content specifically for Instagram/Reels is highly preferred.

What We're Looking For

We are looking for someone who is:

Creative + Fast + Trend-Aware + Detail-Oriented + Social-Media Savvy

You should be someone who can look at a brief and say:

I have an idea for this.

rather than waiting to be told exactly what to make.

Portfolio Required

Applicants must submit a portfolio showcasing:

Graphic design work
Instagram creatives
Reels/video editing
Campaign creatives
Branding or promotional work

Candidates without a relevant portfolio may not be considered.

To Apply

Please share your CV + portfolio + Instagram/Behance/website (if available) along with your current and expected salary.