Digital Marketing, media buying, promotion plans, Optimisation, digital performance media, traditional media, Campaign Planning, incrementality testing, media measurement, social media, project management, attribution methodologies, performance media strategy, user acquisition, media strategies, Integrated Marketing, budget allocation, App campaigns, app downloads, Stakeholder Management, audience targeting, media planning, post-install engagement, Performance Analysis

Marketing, Performance Marketing, Mobile Marketing, Data Analysis

Tableau, Sql, AI tools, AppsFlyer, Mobile User Acquisition, TikTok Ads, Apple Search Ads, Looker, Performance Marketing