Job location: Mumbai

Type: Fulltime

Working Structure: Hybrid(4 Days WFO + 1 Day WFH)

About Us:

Join our dynamic and innovative startup skincare brand that is committed to redefining beauty standards with clean, effective, and sustainable products. Founded by beauty influencer Diipa Büller-Khosla, the brand emphasizes authenticity, and transparency, offering vegan and cruelty-free products that cater to diverse skin types while celebrating cultural heritage. We believe in empowering our customers with science-backed skincare solutions, and we're looking for a visual storyteller with a passion for creating captivating content to help us take our brand to the next level.

Brand: https://india.indewild.com/

About the role:

We are seeking a highly analytical and creative Retention Marketing Executive with 2 - 4 years of experience in D2C ecommerce, preferably within the beauty or skincare sector.
Proven expertise in designing, executing and optimizing cross channel campaigns, automations including email, SMS, WhatsApp, RCS campaigns and drip campaigns.
A strong understanding of customer segmentation, A/B testing and maximizing customer lifetime value.
Bachelor's degree in marketing, business or a related field.

What We Expect

You will be responsible for driving loyalty and repeat purchases by owning our customer retention strategy.
Develop and manage the entire lifecycle marketing journey from onboarding to re engagement.
Analyze campaign performance using metrics like open rate, click through rate, conversion rate and customer lifetime value.
Collaborate with the creative, performance and product teams to ensure consistent brand messaging across all channels.
Identify opportunities to introduce personalization and optimize marketing automation flows.

What You Get

Join a fast growing D2C beauty brand where you will have a direct and measurable impact on our profitability and growth.
Competitive salary and performance based incentives.
Opportunity to build the retention function from the ground up and experiment with cutting edge marketing technologies.
A collaborative and dynamic work environment and generous product allowances.

Why Join Us

Own the short-form engine for a high-potential skincare brand.
Creative, collaborative team with room to experiment and grow.
Competitive salary.
Access to new launches and industry insights.

If this sounds like you – please share your updated resume on [HIDDEN TEXT].

Retention Marketing Executive