About the Role

We're looking for a Marketing Manager who can own end-to-end demand generation — from strategy to execution. This role is for someone who doesn't just plan campaigns but actually builds, runs, tests, and optimizes them across outbound, paid, and social channels.

Key Responsibilities:

Plan and execute B2B outbound email campaigns (DB sourcing, segmentation, execution, ROI tracking)
Drive demand generation through direct outreach to targeted decision-makers.
Run and optimize paid campaigns across Google (PPC), LinkedIn, and Meta.
Execute Account-Based Marketing (ABM) campaigns for Bigcity Promotions.
Track and improve key metrics: ROI, conversions, campaign performance.
Develop and implement marketing strategies end-to-end (planning execution optimization)
Collaborate with sales to ensure quality lead pipeline and conversions.

Key Requirements

Proven experience in B2B marketing, demand generation, or growth marketing.
Hands-on experience running:
Email marketing campaigns (end-to-end)
Google Ads / PPC campaigns
LinkedIn and Meta paid campaigns
Experience with Account-Based Marketing (ABM) strategies.
Strong understanding of lead generation, funnel metrics, and ROI tracking
Ability to both strategize and execute independently
Experience with AI-driven marketing automation - building and managing automated workflows (lead nurturing, email sequences, campaign triggers) using tools like CRM/automation platforms to improve efficiency and conversions. Experience in Marketing Automation is an added advantage.

What We're Looking For

Someone who has actually executed campaigns, not just managed agencies
A data-driven marketer who tracks performance and iterates fast
Strong ownership mindset — from idea execution results
Comfortable working in a fast-paced, growth-focused environment.

Growth Marketing Manager

P3 Assistant Manager - Growth Marketing