Job Description: Event Manager (BTL & Brand Activations)

Company: Abybaby Events Private Limited

Location: Bhubaneswar, Orissa

Experience: 2 – 5 Years

Education: Graduate (Any Stream)

About Abybaby Events

Since 2000, Abybaby Events Private Limited has been a pioneer in the event management landscape. As the first out-of-the-box agency based in Eastern India, we have spent over two decades transforming visions into reality and activating the most talked-about campaigns across the country. We pride ourselves on our profuse vision and our ability to deliver high-impact experiences that resonate with audiences.

Learn more about our journey at: https://abybabyevents.com/

The Role: Event Manager

We are looking for a dynamic, high-energy Event Manager specializing in BTL (Below-The-Line) Marketing and Brand Activations. This role is the bridge between our clients visions and flawless execution. You will be responsible for managing the entire lifecycle of an event—from the initial pitch and creative strategy to vendor management and post-event analysis.

Core Responsibilities

1. Client Servicing & Relationship Management

Act as the primary point of contact for clients, thoroughly understanding their brand objectives and project briefs.

Nurture existing client relationships to ensure long-term loyalty and repeat business.

Develop and present comprehensive event proposals that outline creative solutions and key deliverables.

2. BTL Marketing & Brand Activations

Design and execute high-impact brand activations, mall promotions, roadshows, and corporate events.

Translate brand requirements into engaging physical experiences that drive consumer interaction.

Identify and pursue new business opportunities through strategic networking and lead generation.

3. Project & Operations Management

Liaise between the client and internal creative/production teams to ensure seamless coordination.

Manage end-to-end vendor operations, including sourcing and negotiating with caterers, decorators, and technical providers.

Ensure all projects are delivered on time and within budget without compromising on quality.

4. Problem Solving & Post-Event Analysis

Address real-time challenges during live events with a calm and solution-oriented mindset.

Conduct post-event follow-ups to gather feedback and implement process improvements for future campaigns.

Requirements & Skills

Experience: 2 to 5 years of proven experience in Event Management, specifically within BTL and Brand Activations.

Communication: Fluent in English and the local language; must be an expert communicator and negotiator.

Tech Savvy: Well-versed in MS Office (Excel for budgeting, PowerPoint for high-stakes client pitches).

Attributes: Strong organizational skills, a can-do attitude, and the ability to thrive under the pressure of tight deadlines.

Why Join Us

At Abybaby Events, you won't just be planning parties—you'll be building brands and creating history in the Indian event industry. We offer a fast-paced environment where creativity is celebrated and hard work is rewarded.

Senior Photo Editor

Freelance Marketing Manager

Client Servicing Executive

Social Media Manager

Relationship Associate