Job Description: Studio Manager Aliens Tattoo

ABOUT US

Aliens Tattoo is India's most influential culture-led tattoo and art brand, and a category creator in how tattooing is experienced, respected, and scaled.

Founded with the belief that tattooing is not just a service but a transformational art form, Aliens Tattoo has grown into a multi-city ecosystem spanning premium tattoo studios, education, digital products, and community-driven platforms.

Today:

We are valued at ?350+ Cr
We operate across multiple cities in India
We are powered by 160+ artists, creatives, technologists, and operators
We lead the conversation at the intersection of art, culture, self-expression, and business

Aliens Tattoo didn't follow a category we built one.

From studio design and hygiene standards to storytelling, education, and community, we've consistently raised the bar for what tattooing can mean in modern India.

Role Overview

The Studio Manager is a dynamic, motivated, and experienced professional responsible for leading the studio to operational and financial excellence while ensuring an immersive, premium customer experience.

This role blends sales leadership, operational management, and team mentorship, with the ultimate goal of upholding Aliens Tattoo's brand standards and driving business growth. The Studio Manager will oversee day-to-day operations, lead artists and coordinators, maintain P&L accountability, ensure exceptional hygiene and ambiance, and foster a culture of creativity, professionalism, and high performance.

Key Responsibilities

1. Sales & Revenue Growth

Achieve and exceed monthly revenue targets for the studio.

Convert consultations and walk-in leads into confirmed bookings with a strong focus on upselling premium designs, services, and aftercare products.

Maintain a lead-to-booking conversion rate in line with company benchmarks.

Coordinate with the HQ sales, contact centre, and marketing teams for lead follow-ups and promotional activities.

Track and report sales metrics daily; identify and act on opportunities to improve results.

Develop and implement local sales strategies and brand collaborations to increase visibility and attract new customers.

2. Customer Experience Excellence

Deliver a personalised, premium, and immersive customer journey from consultation to aftercare. Conduct and manage both in-studio and virtual consultations with the design team and clients.

Ensure all customers receive timely aftercare follow-ups, encouraging repeat visits.

Handle customer feedback, resolve complaints professionally, and escalate issues when necessary.

Maintain a studio ambiance consistent with Aliens Tattoo's brand vibevibrant, welcoming, and professional.

3. Studio Operations Management

Oversee all day-to-day operations, including appointment scheduling, artist allocation, and adherence to hygiene & safety protocols.

Open and close the studio per SOP, ensuring all operational checklists are completed.

Maintain cleanliness, music, lighting, and branding elements as per brand guidelines.

Monitor and manage inventoryrequest supplies, track usage, and control costs.

Manage petty cash, expense reporting, and ensure accurate daily reconciliation of cash, card, and UPI payments.

Ensure all operations comply with health, safety, and legal regulations, including data protection

4. Team Leadership & Development

Supervise and mentor artists, coordinators, and support staff, ensuring high morale and performance.

Create and manage shift schedules to ensure optimal staff coverage.

Conduct daily briefings to align the team on bookings, targets, and special requirements.

Facilitate skill development training sessions for artists and coordinators, including sales techniques, hygiene standards, and customer service excellence.

Foster a positive, inclusive, and collaborative work environment that reflects the company's culture.

Address team conflicts promptly and maintain a healthy, respectful work atmosphere

5. Financial & Data Management

Manage and monitor the studio P&L, ensuring profitability through cost control and revenue growth.

Prepare budgets, track variances, and implement corrective actions when necessary. Maintain accurate CRM records for leads, consultations, and customer history.

Provide daily, weekly, and monthly reports to the reporting manager on sales, operations, and customer satisfaction metrics. Key Skills & Competencies

Strong sales and negotiation skills with a proven track record of meeting targets.

Excellent communication and interpersonal skills.

Leadership and people management abilities with a motivational approach.

Strong problem-solving and conflict resolution skills.

Organised, detail-oriented, and able to multitask effectively.

Customer-first mindset with the ability to create memorable experiences.

Proficiency in CRM tools and comfort with data-driven decision-making.

Qualifications & Experience

24 years in retail sales, operations, or a premium/luxury customer-facing role.

Experience managing a team in a fast-paced, service driven environment.

Basic understanding of inventory and finance management.

Track record of delivering revenue growth and high customer satisfaction.

Performance KPIs

Monthly revenue achievement vs target.

Lead-to-booking conversion rate.

Customer satisfaction & feedback scores.

Timeliness of design delivery.

Inventory accuracy and cost control.

Adherence to brand SOPs and hygiene standards