Role Purpose

The Business Development Manager (BDM) is responsible for driving revenue growth through the promotion, sales, and strategic expansion of International online MBA, UG and Pathway courses. This role focuses on identifying new business opportunities, building partnerships with online education consultants and Edtech companies.

Key Responsibilities

Student Acquisition & Revenue Growth

Achieve and exceed student enrollment and revenue targets for assigned intakes.
Generate qualified leads and convert them through strategic outreach, presentations, and consultative selling.

Partnership & Agency Development

Identify, onboard, and nurture new student recruitment agencies, educational institutions, and training providers regionally.
Sustain strong relationships with existing partners, ensuring continuous engagement and performance improvement.

Relationship Management

Develop and maintain effective relationships with key stakeholders, clients, and partners.
Regularly meet with partners to present offerings, provide training, and ensure alignment on mutual goals.

Market Intelligence & Analysis

Conduct comprehensive market research to identify new business opportunities and assess industry trends.
Collect and analyze customer and partner feedback to improve product offerings and customer satisfaction.

Strategic Planning & Reporting

Collaborate with cross-functional teams (marketing, product, academic, operations) to design and implement business strategies.
Provide timely reporting and insights on pipelines, targets, and market opportunities using CRM and analytics tools.

Negotiation & Deal Closure

Lead negotiations, prepare proposals, and close partnership and sales agreements aligned with organizational goals.
Process & Cost Optimization:
Analyze business and financial data to drive process improvements, reduce costs, and increase profitability.

Essential Skills & Experience

Bachelor's degree in Business, Marketing, Management, Finance, or a related discipline.
Proven track record in business development/sales, preferably within the edtech, education, or online learning sectors.
Demonstrated ability to achieve and exceed sales/enrollment targets in a dynamic, results-driven environment.
Excellent communication, negotiation, and interpersonal skills.
Strong analytical, problem-solving, and decision-making abilities.
Proficiency in Microsoft Office and CRM platforms (e.g., Salesforce, Zoho, HubSpot).
Ability to work collaboratively across teams and effectively manage multiple priorities.
Willingness and ability to travel as required.
High level of business acumen, attention to detail, and flexibility to adapt to changing business needs.

Desirable Attributes

Experience of selling International online MBA & Pathway program.
Proven experience in onboarding Edtech Companies, Corporate Tie-ups and educational consultants
Strategic thinker with a proactive approach to identifying market trends and competitor activities.

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