MAIN PURPOSE OF ROLE

Summarize the main purpose of the role.

Implement a marketing and sales strategy for one or more of the organizations more complex, controversial, or strategically significant products/services in order to meet established sales or market share targets.

MAIN RESPONSIBILITIES

Conduct market research, oversee product development and design, set prices, launch new products, oversee advertising campaigns, and monitor sales performance to effectively market assigned products/services.

Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market opportunities for the product/service.

Monitor, analyze, and evaluate product performance and customer feedback to generate new product ideas.

Identify product/service changes to meet customer needs.

Liaise with other areas of the organization (e.g., production, R&D) to implement these changes.

Prepare sales forecasts and budgets.

Monitor sales volume, revenues and costs against forecasts.

Adapt plans to improve the sales performance of the product/service.

Liaise with advertising and promotions specialists to design sales campaigns and sales collateral for the product/service that are effective and appropriate for the target audience.

QUALIFICATIONS

Education

Education Level

Major/Field of Study

Or

Education Level

Associates Degree ( 13 years)

Masters Degree ( 18 years)

in Engineering

Experience/Background

Experience

Experience Details

Minimum 4 years

JOB FAMILY: Product ManagementLOCATION: India > Mumbai : BKC BuildingTRAVEL: Yes, 20 % of the TimetSIGNIFICANT WORK ACTIVITIES: Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Role: Product Manager - Other

Industry Type: Medical Devices & Equipment

Department: Product Management

Employment Type: Full Time, Permanent

Role Category: Product Management - Other

Education

UG: Any Graduate

PG: Any Postgraduate

Group Product Manager - GI Optima