Role Overview

We are seeking an experienced Social Media Marketing Executive with 4–6 years in the eCommerce industry, who has also managed a small team. This role demands strategic thinking, content planning, campaign execution, and performance optimization — all tailored for eCommerce audiences.

Key Responsibilities

Develop and execute end-to-end social media strategies across Instagram, Facebook, YouTube, LinkedIn, and X
Manage and mentor a small social media team (designers, copywriters, interns)
Plan and run both organic and paid campaigns for product launches, promotions, and seller engagement
Collaborate with the performance marketing and design teams for unified messaging
Monitor and analyze content performance (reach, engagement, conversions) and optimize accordingly
Stay on top of trends, platform updates, and competitor activity in the eCommerce space
Plan influencer and user-generated content collaborations where relevant
Own the monthly content calendar and reporting metrics

Requirements

4–6 years of hands-on experience in social media marketing for eCommerce brands or marketplaces
Proven track record of team handling (minimum 1–3 direct reports)
Strong command of platform-specific content strategies (Reels, Shorts, Carousel Posts, Stories, etc.)
Experience with paid campaign management (Meta Ads, Google Display, etc.)
Excellent writing, briefing, and content ideation skills
Comfortable using tools like Meta Business Suite, Canva, Buffer/Hootsuite, Google Analytics

What You'll Get

A leadership role in a fast-growing startup with high ownership
Creative freedom and full control over brand voice across channels
Competitive salary + performance-based incentives
Work closely with the Founders and Marketing Head to shape the brand narrative

Social Media Marketing Manager