Job Description

Ananya Birla Foundation (ABF)

Position:Senior Executive - Reportage and Writing

Location:Mumbai - Worli (Office-based)

Work Schedule:Full-Time. Business Travel as Required.

Job Context

This position is a strategic role within the Ananya Birla Foundation (ABF), created to build and deliver campaigns and narratives across social media, websites, digital forums, blogs, and other communication channels.

We are seeking a passionate writer with 4-5 years of specialized experience in Social Impact Reporting, CSR communications, or sustainability journalism. The ideal candidate is a compelling storyteller who can translate complex data and program outcomes into high-quality content that drives awareness and inspires action.

Key Responsibilities

The candidate's monthly focus will be on producing high-quality narratives and strategic content across three main pillars:

1. Long-Form Storytelling & Reporting

Feature Stories:Produce long-form stories focusing on beneficiaries, program efficacy, and partnership highlights.
Impact Reporting:Conduct interviews and gather evidence to draft well-researched pieces for annual reports, press releases, and project pages.

2. Short-Form Content & Engagement

Social Narratives:Produce punchy captions and short-form narratives for immediate digital consumption (Social Media, blogs, internal newsletters).
Brand Voice:Ensure all digital content is optimized for quick readership while maintaining accuracy and the Foundation's authentic voice.

3. Writing Thought Leadership & Strategy

Style Governance:Develop and maintain a consistent style guide for all social impact communications.
Trend Analysis:Identify emerging trends in impact measurement to keep narratives relevant and credible.
Data Translation:Collaborate with program teams to distill complex data into accessible, impactful summaries.
Innovation:Propose new narrative formats to maximize audience reach and engagement.

Qualifications and Skills

Experience:4-5 years of professional writing/reporting, specifically in social impact, CSR, nonprofit communications, or investigative journalism.
Portfolio:A strong body of work demonstrating expertise in both long-form and short-form digital media.
Core Skills:Exceptional interviewing, researching, and fact-checking abilities. Skilled at turning quantitative data into human-centered narratives.
Voice & Tone:Ability to pivot between formal report writing and empathetic storytelling without losing editorial integrity.
Collaboration:Proven ability to work with diverse stakeholders, from executive leadership to program beneficiaries.
Project Management:Excellent organizational skills to handle a consistent monthly cadence of deliverables and deadlines.

What We Offer

Competitive salary and benefits.
A collaborative work environment focused on personal and professional growth.

Selection Process

Resume Screening
Role-specific Application Assignment
Initial Interview
Final Interview with the Leadership Team
Culture & Team Fit: One day with the team
Reference Check
Offer Extension

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