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Zonal Manager - TN, Telangana and AP

PepsiCo
Bengaluru, India
8-10 Years
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Job Description

Overview

Objective: To drive value/revenue/profitability objectives as per AOP of PepsiCo India Foods through execution as per set standards, while building capability for future success.

Achieve market unit objectives in terms of value, market share, profitability, and growth by developing and implementing the Unit Annual Operating Plan (AOP) through targeted market strategies, expansion efforts, and brand/category activation within specific channels. Additionally, focus on enhancing the unit team's capabilities and fostering engagement.

Direct Reports: 7 Area Sales Managers

Geographical Scope: Traditional Trade Business of Tamilnadu, Telangana and Andhra Pradesh.


Responsibilities

  • Delivering revenue targets as per AOP & Deliver Trade Spend productivity through Discount management, Distributor ROI, Cost/Expense control Measures
  • Build capability and enhance engagement with distributors to ensure a win-win relationship for both PepsiCo and distributor, ensuring distributor retention. As the responsible executive for the Scale Distributors Partners (SDP) Perfect Store Program within the unit, establish mutually beneficial strategic relationships with distributor management/owners and actively contribute to their capability development. Take the lead in driving the Joint Business Planning Process with key distributors.
  • Focus on driving a massive DT4 (Direct Touch 4) agendato reduce touchpoints from plants to distributors for enhanced productivity in cost to move line.
  • Driving team to ensure market execution as per plans, to increase outlet base and enhance asset charging.
  • Build capability in frontline team, through coaching and training using work withs, one on one
  • Monitor progress against the monthly plan during weekly commitment meetings and monthly review meetings
  • Achieve growth and hit sales targets by successfully managing the sales team
  • Design and implement a strategic business plan that expands company's customer base and ensure strong presence
  • Own recruiting, objectives setting, coaching and performance monitoring of sales managers
  • Build an engaged, inclusive and high-performing sales culture across the zone
  • Present sales, revenue and expenses reports and realistic forecasts to the management team
  • Identify emerging markets and market shifts while being fully aware of new products and competition status


Qualifications

  • MBA from a Tier-1 B School
  • Experience: 8 - 9 years of experience in FMCG Sales
  • One ASM and one GTM/Support ULT equivalent stint mandatory
  • Preferred Languages: Should be able to understand Tamil / Telegu, proficiency in both is preferred

More Info

Job Type:
Permanent Job
Industry:
Food Processing & Packaged Food
Function:
Fmcg Sales
Employment Type:
Full time

About Company

PepsiCo

PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc. PepsiCo has since expanded from its namesake product Pepsi Cola to an immensely diversified range of food and beverage brands. The largest and most recent acquisition was Pioneer Foods in 2020 for $1.7bn [3] and before that it was the Quaker Oats Company in 2001, which added the Gatorade brand to the Pepsi portfolio and Tropicana Products in 1998.

Job ID: 149322669

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Last Updated: 19-06-2026 08:12:09 PM
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