YouTube News Lead

YouTube News Lead | Pepper Media, Bangalore

Pepper Media runs YouTube and video for some of India's leading news and media networks. We're looking for a YouTube News Lead with a strong digital newsroom background to lead a growing team and manage client relationships.

What you'll do

Lead a team of YouTube specialists and thumbnail designers working on fast-moving news channels

Train the team on how news performs on YouTube: titles, thumbnails, descriptions, keywords, playlists, end screens, and getting stories found in search and recommendations

Track breaking news and trending stories, and make sure the team packages them quickly and well

Be the main point of contact for clients editorial and digital heads: agree priorities, share what's working and resolve issues

Turn YouTube Analytics into clear weekly and monthly reports, covering views, CTR, search, and Suggested and Browse traffic, with practical recommendations

Build simple playbooks and templates so quality stays consistent across channels and languages

What we're looking for

About 6 years experience in digital news, with time spent in a digital newsroom: TV news digital, a news website or a news video team

Hands-on experience running or growing YouTube channels for a news or media brand

Strong news judgement, and comfort with deadlines and live news cycles

A good working knowledge of YouTube Studio and Analytics, and of how YouTube search and recommendations work

Experience leading or training a team

Confidence handling senior editorial and client stakeholders

Fluent English, and working knowledge of at least one South Indian language: Malayalam, Tamil, Kannada or Telugu

Good to have

Experience with tools such as vidIQ, TubeBuddy or Google Trends

Exposure to Shorts, live streams and regional-language news channels

Location: Bangalore, with some travel